Director Phuong Vu reveals details of meeting with Apple CEO Tim Cook

VTC NewsVTC News16/04/2024


During his trip to Vietnam, Apple CEO Tim Cook had a meeting with young content creators in Hanoi, including Phuong Vu. He is currently a director and visual artist of many works that have had a great influence in the community.

After the meeting, Tim Cook posted the video on his personal account with the caption: "Phuong Vu and his team are very creative. They showed me how they use iPhones, iPads and Macs to turn everything from imagination to reality in Nirvana Space - an art studio like no other."

Director Phuong Vu was happy to welcome CEO Tim Cook to visit.

Director Phuong Vu was happy to welcome CEO Tim Cook to visit.

As for Phuong Vu, he was happy and surprised by the visit of the world's leading technology CEO to his workplace.

Sharing more with VTC News, Phuong Vu said he was shocked when he saw CEO Tim Cook appear. According to the young director, his meeting was connected by a representative of Apple Vietnam. However, he was only informed that he would be receiving an Apple leader, but had no idea that it was the powerful CEO.

Talking about her first impression when meeting the billionaire, Phuong Vu said he was a friendly and open person.

"Despite his age and influence, he was very happy to be exposed to our new art model. He was open and excited to receive the information we introduced. His enthusiastic expressions made us feel no strangers when we first met," said the director.

Before meeting CEO Tim Cook, Phuong Vu did not know who he was because he only followed him online. He only knew that this was a talented and influential person. Therefore, when meeting him, Phuong Vu felt very surprised by his openness and friendliness.

Phuong Vu also said that their conversation lasted about 1 hour. During this time, the young director introduced CEO Tim Cook to his "headquarters" including a complex of offices, music studios, makeup, dance, fashion stores... He was also introduced to the products he has been and is making.

"I wanted him to understand the working style of a creative director in Vietnam. We also let him watch a photo shoot live. He said he really liked it and these things also made him feel inspired," Phuong Vu confided.

"I am very happy and honored to be able to introduce to an influential person like Tim Cook what I have done. For a young and small person like me, this is a source of pride," he added.

Phuong Vu introduces his products to Apple CEO.

Phuong Vu introduces his products to Apple CEO.

In addition to Phuong Vu, CEO Tim Cook also met with rapper Suboi. Before that, he posted a photo of himself sipping egg coffee with singers My Linh and My Anh.

Diva My Linh and her mother both admit that Tim Cook in real life is very friendly, simple and cares about Vietnam.

My Anh also expressed her joy at having the opportunity to talk with the famous CEO. The young singer was impressed that Tim Cook is a good listener.

CEO Tim Cook chats with diva My Linh and her daughter.

CEO Tim Cook chats with diva My Linh and her daughter.

Phuong Vu was born in 1995, currently the Co-founder and director of Antiantiart. He has worked as the creative director of several major programs and is one of the 5 Inspirational Ambassadors of WeChoice Awards 2023.

During 3 years of working as a director, Phuong Vu created 300 videos of different scales, cost limits, and number of staff... Some notable works include: Hoa Xuan Ca (in collaboration with VTV) ; flight safety video of Vietnam Airlines; Con Rong Chau Tien (part of Apple's #ShotOnIphone campaign in the summer of 2023)...

In addition, he is also the one who made a series of MVs such as Call Me by Wren Evans (2023), Hit Me Up by BINZ (2023), Raising Cup of Sorrow by Bich Phuong (2024),...

Ngoc Thanh


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