ANTD.VN - The emergence of new commercial real estate products following the unique "one-touch" model, such as F-Zone or The S-boutique (Vinhomes Smart City, Hanoi) is changing customers' shopping and consumption habits, creating a "fever" for the market in the West of the capital.
The trend of “one-touch” destinations that satisfy all needs
Consumer shopping habits are changing dramatically. According to NRF research, consumers increasingly value convenience when shopping and want new experiences that save time and effort. 83% of consumers say convenience when shopping is the top factor, up from 5 years ago. 97% of customers are willing to abandon shopping if it is inconvenient for them.
Responding to the new customer psychology, the “one-stop-place” trend was born, bringing a convenient shopping experience, satisfying all needs in just one destination.
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| Developed according to the "one-stop-place" model, just 8 hours after launching, 100 units in the first batch of F-Zone's inventory had owners. |
Bringing a shopping model that keeps up with world consumer trends, F-Zone and The S-Boutique at Vinhomes Smart City are becoming attractive destinations for visitors and investors in the West of Hanoi. Here, customers will have their needs met from shopping, dining to entertainment, health training, mental care... in just one destination.
Mr. Hong Dang, a sales specialist at a trading floor, said that the two commercial real estate complexes developed by Vinhomes at Vinhome Smart City, F-Zone and The S-Boutique, set new sales records upon their launch, clearly demonstrating the business potential and price increase in the future.
“F-Zone sold out 100% of its first batch of products just 8 hours after its launch, while The S-Boutique had customers draw lots to win a spot due to limited quantity. This shows that investors always clearly see the business potential, profitability and value-added of these two new products,” Dang cited.
In addition to the big plus of creating a “one-touch” destination for customers, F-Zone and The S-Boutique are both systematically and synchronously planned and managed by Vincom Retail - the number 1 reputable retail real estate developer with 20 years of experience in the market. These are the guarantees of profitable business for brands when moving to the West of the Capital.
Unique advantages of new products
F-Zone and The S-Boutique are considered by investors to be "golden goose" thanks to many outstanding advantages that are hard to find in other products.
Firstly, both models are located in the heart of Vinhomes Smart City, a metropolitan area in the West of Hanoi. This is an international city with complete infrastructure and a large number of multinational residents.
F-Zone is located next to S3 and Imperia Smart City - the two most densely populated areas of the metropolis. With a customer base of 30,000 residents of these two areas and 73,000 people of Vinhomes Smart City, F-Zone becomes extremely attractive in the eyes of investors.
Meanwhile, The S-Boutique is surrounded by 9 apartment buildings in the Sapphire 1 and 2 subdivisions with a population of nearly 50,000 people. This complex also benefits from the adjacent Miami and Sakura subdivisions, which also have about 14,000 residents.
Not to mention, the Vinhomes Smart City community is mostly young, elite people, open to new trends and generous in spending. The creation of unique commercial complexes such as F-Zone and The S-Boutique will create new destinations for residents.
These two new destinations also benefit from the complete infrastructure of Vinhomes Smart City with internal and external roads, parking lots, bus stations, major roads such as Thang Long Avenue, Le Trong Tan Street, etc. This advantage helps shops reach a huge source of passersby.
Mr. Dang assessed that in the context of the current real estate market lacking many new products, F-Zone and The S-Boutique have satisfied the thirst of investors.
“The value of the product is also guaranteed by Vinhomes' reputation with clear legal status, methodical and synchronous investment, and can be put into operation immediately , bringing "double profits" to the owner," said Mr. Dang.
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| In the lucky draw event for The S-Boutique on August 2, 100% of the open sale fund was successfully closed. |
Currently, Vinhomes is applying flexible policies to expand investment opportunities for customers at F-Zone and The S-Boutique.
Accordingly, with The S-Boutique, buyers will be exempted from service fees for the first 3 years, and supported to start business early with a 5% discount on the selling price. Customers who pay early within 15 days from the date of signing the sales contract will also have the opportunity to receive a discount of up to 8%. At the same time, early payment cash flow is also discounted equivalent to 11%/year on the payment amount and the number of days of early payment. Buyers can also choose to borrow from the bank up to 70% of the shop's selling price, with 0% interest support for up to 18 months."
At F-Zone, if customers do not receive the 3-year free service promotion, they will be directly deducted 2.1 million/m2 of clear space. Shops with 2-storey facades will also be supported with interior finishing costs in cash equivalent to 5 million/m2 of clear space. If paying early, the owner will receive a discount of up to 11%. If borrowing from the bank, customers will be able to borrow up to 70% of the shop's value, enjoying interest support for 24 months. The payment schedule is also extended to 6 - 12 times with capital of only 5 - 25% of the value, helping buyers easily rotate capital without financial pressure.
Thanks to that, F-Zone and The S-Boutique bring a “golden” opportunity to own a retail real estate product with sustainable profit potential for investors. This product is even “hotter” in the market when the quantity is limited and the supply is always scarce.
Source: https://www.anninhthudo.vn/bat-dong-san-thuong-mai-mo-hinh-mot-cham-hut-dong-von-dau-tu-ve-phia-tay-thu-do-post587373.antd
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