Collection of prestigious international awards

Following the golden list of achievements, on May 31, Vincom continued to be honored at the Asia Pacific Property Awards (APPA) 2023. Accordingly, Vincom Mega Mall Smart City won first place in 2 award categories: Best Shopping Center in Vietnam and Best Shopping Center Development Marketing Campaign in Vietnam. Notably, Vincom Mega Mall Smart City also excelled over many other shopping malls in the region to compete for the Best Marketing Campaign in Asia.

Vincom Mega Mall Smart City “ won big ” at the Asia Pacific Property Awards Ceremony

The Life-Design Mall model and marketing campaign are also the "pedestal" that brought Vincom Mega Mall Smart City to the highest podium in the category of Retail Initiative of the Year - Vietnam market at the Retail Asia Awards organized annually by Retail Asia magazine.

Meanwhile, Vincom Mega Mall Ocean Park also won the award for Shopping Center of the Year - Vietnam market voted by Retail Asia. In 2022, Vincom Mega Mall Ocean Park was honored as the best shopping center in Vietnam at the Asia Pacific Property Awards (APPA). Vincom Mega Mall Ocean Park impresses with an area of ​​up to 56,000m2 and an impressive wavy design style, while also possessing a view of the largest artificial saltwater lake in Vietnam.

Vincom Retail "reaped" prestigious awards at the Retail Asia Awards 2023.

Being continuously honored at prestigious international awards is a testament to the ability to create sustainable values ​​in parallel with continuous innovation to meet the dynamic development of the retail market of Vincom Retail - the No. 1 retail real estate developer in Vietnam.

During its nearly 20-year development journey, Vincom Retail has always been chosen by prestigious domestic and international retail brands to launch and develop their chain of stores. Not only spreading new trends and consumer experiences, Vincom Shopping Center also contributes to changing the appearance of urban architecture, bringing a classy and modern shopping space like in developed countries around the world. At the same time, Vincom Retail focuses on researching and exploring new directions in the Vietnamese retail market with unique retail tourism product models, creating new tourist destinations in the world.

Vincom Mega Mall Ocean Park received the award for Shopping Center of the Year in the Vietnamese market in 2023

Leading the retail trend with the new generation Vincom Mega Mall model

In the dynamic retail sector, the key to success lies not only in investing in facilities but also in being quick to catch up with trends and constantly renewing oneself. In recent years, consumer shopping styles have changed a lot. Customers come to shopping malls not only to shop and entertain but also to enjoy outstanding shopping experiences and unique aesthetic tastes. This is the reason why Vincom launched Vincom Mega Mall Smart City - the first "Life-Design Mall" model in Vietnam with a scale of up to 68,000m2 , integrating modern technology, indoor natural architecture and pioneering high-class services.

Vincom Mega Mall Smart City elevates customer experience with beautiful indoor natural architecture.

In terms of design, Vincom Mega Mall Smart City uses Smart Lighting technology to move light to create a modern and impressive appearance. Inside the shopping mall, Vincom Mega Mall Smart City offers many pioneering experiences such as the artistic water music performance at the indoor technology Rainbow Waterfall with a height of up to 14m, designed 360 degrees with modern water dyeing technology. In addition, the ceiling light effect moves with the steps along the "Avenue of Stars" to create a unique multi-colored space.

The space at Vincom Mega Mall Smart City is invested with modern technological imprints.

Vincom Mega Mall Smart City pioneered in bringing artistic water music performances at the first indoor technology rainbow waterfall in Vietnam.

Combined with modern technology is a clear natural space with an indoor river running throughout the first floor.

VS Racing - indoor mini F1 racetrack of over 3,000 m2 with the only real-size F1 car model in Vietnam.

Throughout the opening week is a series of events "Live every second to the fullest" with the participation of many famous artists.

The harmonious combination of technology and nature has also created a unique highlight with an indoor river running through the first floor, 3 bridges connecting the two banks and "river view" booths right in the shopping mall. The bustling and poetic riverside commercial space is something that only visitors to Vincom Mega Mall Smart City can experience.

Regarding shopping, the "Life-Design Mall" model Vincom Mega Mall Smart City is built to create a new lifestyle - quality living, with taste and applying future consumption trends. In addition, this place is also an entertainment complex with unique services such as VS Racing - an indoor mini F1 racing track of over 3,000m2 with the leading real-size F1 car model in Vietnam.

With the project's values ​​and unique marketing campaign, the launch event of Vincom Mega Mall Smart City has also made a strong impression on the retail market and created a storm among young people. Throughout the opening week, marketing programs have left a deep impression, contributing to strengthening the position of Vincom Mega Mall Smart City as a shopping mall destination exclusively for the international community and young people. This is also the factor for Vincom Mega Mall Smart City to win the highest award for the category of Best Shopping Mall Development Marketing Campaign in Vietnam 2023.

Possessing a unique iconic architectural design, industry planning, and a brand that keeps up with modern consumer trends, along with an attractive system of experiences and utilities, it is not difficult to understand why Vincom Mega Mall Smart City in particular and Vincom shopping malls in general received the highest votes in international awards and are a "must-visit destination" in the shopping experience journey of modern customers.

CAO TUAN