Online Friday 2024: Activate a series of attractive promotions, spreading the value of Vietnamese goods on digital platforms

Báo Công thươngBáo Công thương12/11/2024

National E-commerce Week and Vietnam Online Shopping Day - Online Friday 2024 promote the message of pride in Vietnamese goods in the digital environment.


According to the Plan of the Ministry of Industry and Trade, the National E-commerce Week and Vietnam Online Shopping Day - Online Friday 2024 will take place from November 25, 2024 to December 1, 2024. This includes in-person and online seminars on the topic of e-commerce and digital technology; interactive activities for consumers in the online environment; propaganda, dissemination and experience activities for consumers, businesses and management agencies...

Online Friday 2024: Kích hoạt hàng loạt khuyến mãi hấp dẫn, lan tỏa giá trị hàng Việt trên nền tảng số
National E-commerce Week and Vietnam Online Shopping Day - Online Friday 2024 will take place from November 25, 2024 to December 1, 2024.

Vietnam Online Shopping Day Kick-off Event

The Kick-off event of Vietnam Online Shopping Day will take place on November 29, held at the Hanoi Children's Palace - Ly Thai To Ward (Hanoi) with many important activities.

The opening ceremony of Online Friday is the beginning of the biggest online shopping event of the year. The opening event not only marks the opening of a 60-hour online shopping experience space with a series of exclusive offers for consumers from prestigious partners and brands in Vietnam within the framework of the Vietnam Online Shopping Day Program - Online Friday 2024, but also carries a strong message about the space of technology convergence, connection opportunities and sustainable development.

Through the Kick-off Ceremony, consumers and businesses will connect in a modern shopping space, where technology and digital solutions will be fully utilized, connecting provinces and cities nationwide, connecting typical Vietnamese products to converge in this shopping space.

The opening event also opened a period of infrastructure enterprises, manufacturers, e-commerce platforms, associations, and industries joining hands and linking to protect and develop Vietnamese goods in the e-commerce environment, promoting the message of Pride in Vietnamese Goods in the online environment, responding to the campaign "Vietnamese people prioritize using Vietnamese goods" launched by the Politburo.

This is a very meaningful activity for the Ministry of Industry and Trade in connecting from the central to local levels, between businesses, organizations and consumers across the country to join hands in building a strong, stable and sustainable development of the Vietnamese e-commerce market.

The opening ceremony also officially activated online promotion programs nationwide, digital technology experience activities at the Program's exhibition spaces to increase awareness and benefits for the people.

Big-off Mega-Livestream Event Proud of Vietnamese Products

The Big-off Mega-Livestream event Pride in Vietnamese Products takes place from November 29 to December 1 at the Hanoi Children's Palace Area - Ly Thai To Ward (Hanoi).

This will be one of the key events of the National E-commerce Week and Vietnam Online Shopping Day Online Friday 2024 to introduce and enhance brand recognition of high-quality Vietnamese goods, creating opportunities for consumers to better understand Vietnamese products and brands.

With the livestream and interaction in the Big-off Mega-Livestream activity, consumers will better understand the quality, origin, and diversity of Vietnamese products, building awareness and trust of the consumer community about Vietnamese products.

This event is not simply a shopping activity but also a symbol of national pride, affirming the quality and value of Vietnamese brands on both traditional and modern distribution channels.

The highlight of the event is the livestream of Vietnamese products focusing on promoting Vietnamese products on online platforms, creating habits and favorable conditions for consumers to buy Vietnamese products on a variety of distribution channels. In addition, during the livestream time slots, there will be a Voucher festival when shopping for genuine Vietnamese products.

The Big-off Mega-Livestream event will take place in Hanoi with 6 livestream booths representing 6 key economic regions in Vietnam.

In addition to the livestream spaces, there will be spaces displaying genuine Vietnamese products, regional specialties, and a space to experience digital technology in e-commerce for consumers and businesses.

Online Friday 2024: Kích hoạt hàng loạt khuyến mãi hấp dẫn, lan tỏa giá trị hàng Việt trên nền tảng số
With the livestream and interaction in the Big-off Mega-Livestream activity, consumers will better understand the quality, origin, and diversity of Vietnamese goods.

60 Hour Online Shopping Day Event

The 60-hour Online Shopping Day event is held online on online platforms from 0:00, November 29 to 12:00, December 1.

The program "60 hours of Vietnam Online Shopping Day - Online Friday 2023" is organized on the program's website systems, providing nationwide shopping codes and promotional programs for genuine Vietnamese products of large enterprises operating in the field of production and distribution through e-commerce. At the same time, the website will post banners and information on purchasing incentives of partners, businesses, and distributors in Vietnam.

The program aims to promote domestic consumption of Vietnamese goods, ensure product quality and increase brand positioning in the online environment, encourage cashless payments and ensure transactions between parties, increasing consumer confidence when participating in e-commerce shopping.

Online Friday 2024: Kích hoạt hàng loạt khuyến mãi hấp dẫn, lan tỏa giá trị hàng Việt trên nền tảng số
The 60 Hours Online Shopping Day event is held online from 0:00 on November 29 to 12:00 on December 1.

This activity also motivates businesses to innovate and improve competitiveness, optimize services and improve product quality, creating a vibrant experience atmosphere in the community.

Promotional programs and products of e-commerce platforms and B2C e-commerce websites will be provided fully and promptly through the system linked to the e-commerce sales support platform on the program's official online platform, website https://onlinefriday.vn and mobile applications. At the same time, businesses participating in the program are committed to strengthening the protection of consumer rights in e-commerce.

In addition to the above events, the program also has a series of activities responding to National E-commerce Week and Online Friday 2024 such as: Exciting livestream activities responding to the Week on AccessTrade's e-commerce platforms; activities responding to the entertainment-integrated e-commerce platform of TikTok Shop.

Pursuant to Decision No. 645/QD-TTg approving the National E-commerce Development Program for the 2021-2025 period, the Department of E-commerce and Digital Economy was assigned by the Ministry of Industry and Trade to coordinate with relevant units to implement the annual program "National E-commerce Week and Vietnam Online Shopping Day - Online Friday".

This is a symbolic event of the Ministry and Government's efforts to promote e-commerce activities, which has been held since 2014 and has left many marks in the development of the e-commerce sector in Vietnam.

The program has increasingly affirmed the important role of government agencies in managing and developing sustainable e-commerce, and is consistent with the Government's strategy of orienting the digital economy, effectively taking advantage of technological advantages from the strong Industrial Revolution 4.0, contributing to improving the competitiveness and green, sustainable growth of the Vietnamese economy in the context of global digitalization in recent years.



Source: https://congthuong.vn/online-friday-2024-activate-a-series-of-exciting-promotions-that-open-up-vietnamese-goods-on-the-upper-the-so-358273.html

Comment (0)

No data
No data

Same tag

Same category

Explore Lo Go - Xa Mat National Park
Quang Nam - Tam Tien fish market in the South
Indonesia fired 7 cannon shots to welcome General Secretary To Lam and his wife.
Admire the state-of-the-art equipment and armored vehicles displayed by the Ministry of Public Security on the streets of Hanoi

Same author

Heritage

Figure

Business

No videos available

News

Ministry - Branch

Local

Product