On October 24, Temu sent a document to the Department of E-commerce and Digital Economy (Ministry of Industry and Trade) regarding the implementation of legal requirements for e-commerce in Vietnam.
Regarding the recent news that the e-commerce platform Temu has entered the Vietnamese market, the Department of E-commerce and Digital Economy (Ministry of Industry and Trade) informed that Vietnam is one of the countries with an average e-commerce growth rate of 25% per year, among the top countries in Southeast Asia.
The e-commerce retail market is estimated to reach 20.5 billion USD by 2023, the number of online shoppers is currently exceeding 61 million people and the online shopping value of one person is about 336 USD.
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| Temu online shopping app. (Source: Fortune) |
In the context of current international economic integration, along with the rapid and dynamic development of e-commerce, Vietnam has become a new destination for cross-border e-commerce platforms, including Temu.
The Department of E-commerce and Digital Economy said that Temu is a cross-border e-commerce platform with Vietnamese language and is subject to Decree No. 52/2013/ND-CP dated May 16, 2013 of the Government on e-commerce (amended and supplemented by Decree No. 85/2021/ND-CP).
"On October 24, 2024, Temu sent an official document to the Department of E-commerce and Digital Economy - Ministry of Industry and Trade regarding the implementation of requirements to comply with Vietnamese e-commerce laws when entering the market" - Department of E-commerce and Digital Economy informed.
To strengthen state management in the field of cross-border e-commerce in general, in recent times, the Ministry of Industry and Trade has drastically implemented a series of measures.
In particular, there was a document reporting to the Prime Minister on the issuance of a telegram on continuing to promote state management of e-commerce, including the content of researching and proposing the issuance of a specialized Law on e-commerce to strengthen state management of cross-border e-commerce activities and amend Decision No. 78/2010/QD-TTg dated November 30, 2020 of the Prime Minister on the value of imported goods sent via express delivery services that are exempt from tax.
The Ministry of Industry and Trade has directed functional units under the Ministry: the General Department of Market Management to coordinate with the General Department of Customs to strengthen supervision and control of goods and products from cross-border platforms; the National Competition Commission to strengthen the protection of consumer rights in cyberspace, take timely measures to disseminate information to consumers, raise awareness of risks when purchasing on cross-border e-commerce platforms; in case of violations, coordinate with the Ministry of Information and Communications to take appropriate technical measures to prevent them.
The Ministry of Industry and Trade is also preparing a report to submit to the Prime Minister to direct the Ministry of Finance to study a plan to monitor and manage imported goods circulating through e-commerce platforms that do not comply with Vietnamese laws in the field of e-commerce.
Source: https://congthuong.vn/ngay-2410-san-thuong-mai-dien-tu-temu-da-co-van-ban-chinh-thuc-gui-bo-cong-thuong-354550.html
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