Mcredit received the award for Best Customer Experience in Vietnam's Consumer Finance Industry in 2024

Mcredit received the award "Best customer experience in Vietnam's consumer finance industry in 2024"

MB Shinsei Finance Company Limited (Mcredit) has just received the award "Best Customer Experience in Vietnam Consumer Finance Industry 2024" presented by The Global Economics (TGE) magazine.

Four consecutive years receiving The Global Economics Awards

The Global Economics Awards is an annual award organized by the global business and financial analysis magazine The Global Economics to seek and honor businesses around the world with outstanding results in the fields of Banking, Finance, Real Estate, Insurance, Energy and Technology. This is the 4th consecutive year that Mcredit has received the TGE award, including 2 consecutive years being honored as "Best Consumer Finance Company in Vietnam".

To receive this award, Mcredit had to pass the strict review criteria of The Global Economics magazine such as positive feedback from customers, product and service quality, online interface, applied technology, innovation - breakthrough, growth results...

Stick to the “customer-centric” strategy

With the strategic goal of reaching Top 1 in terms of efficiency, Top 2 in terms of scale and serving 8 - 10 million customers in the period of 2022 - 2026, Mcredit has gradually shifted to providing services on digital channels, including cooperating with strategic partners to develop a variety of quick loan products, based on data analysis and customer personalization to bring business efficiency to Mcredit, while helping to improve customer experience.

Since the beginning of 2023, the consumer finance market has been in a difficult period, but Mcredit is one of the few financial companies operating effectively thanks to its steadfastness in the strategy of "taking customers as the center", accompanying customers in difficult times. Mcredit always listens to understand the needs and difficulties of customers in consumer loans, thereby constantly improving and developing smart financial solutions, helping people access capital quickly and conveniently for their financial needs.

Aiming to promote digital transformation while limiting risks in the consumer finance sector, Mcredit is one of the 6 pioneering credit institutions to deploy a solution to apply population data in assessing the creditworthiness of borrowers, helping people to easily access capital sources more quickly and effectively.

Mr. Le Quoc Ninh, General Director of Mcredit said: “Mcredit has always been loyal to the humane lending and humane debt collection strategy, taking customers as the center, considering customers' difficulties as our own difficulties. Mcredit has implemented interest exemption and reduction, restructuring debt repayment terms for customers since the Covid-19 pandemic, not just in the past 1-2 years. This period is also a good opportunity for Mcredit to have time to review and improve internal processes, increase the quality of operations more effectively to bring the best experience to customers”.

With 4 consecutive years of receiving awards from TGE, Mcredit continues to be recognized for its efforts in continuous improvement and creativity, dynamic digital transformation to realize the mission of creating financial solutions to serve people, contributing to improving the quality of life for Vietnamese workers.

Source: https://baodautu.vn/mcredit-nhan-giai-trai-nghiem-khach-hang-tot-nhat-nganh-tai-chinh-tieu-dung-viet-nam-nam-nam-2024-d218741.html