On the afternoon of June 28, Ms. Nguyen Thi Le Thanh, Director of Khanh Hoa Department of Tourism, said that the number of visitors staying in the first 6 months of this year reached nearly 5.2 million, an increase of 88% over the same period last year. Of which, domestic visitors are estimated at 2.8 million, an increase of 40%. International visitors reached nearly 2.4 million, 3.2 times higher than the same period in 2023. Foreign visitors to the locality are mainly from Korea, China, Thailand, Kazakhstan, Malaysia, etc. Revenue reached more than VND 26,072 billion (up 97%).

Foreign tourists walking around an island in Nha Trang. Photo: Xuan Ngoc.

According to Ms. Thanh, in recent times, Khanh Hoa tourism industry has actively implemented many tourism promotion activities and launched many activities to attract tourists to the locality. Most recently, the province organized a sea tourism festival with the theme "Nha Trang Pearl Bay Shines Brightly". The program took place from June 13-16 with a series of attractive cultural, artistic and sports events, attracting about 400,000 visitors. Room occupancy at 3-5 star hotels along Tran Phu Street and the city center reached over 70%.