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| Businessman Ha Thanh Binh at a trade promotion event. (Source: GoldFruit) |
From passion to career
Born and raised in the land of the Hung Kings, Phu Tho, Ha Thanh Binh was exposed to lush fruit gardens at an early age. It was these childhood experiences that instilled in her a special love for fruit. With the desire for her family to always enjoy fresh, safe products, Ha Thanh Binh began to learn about the origin and quality of fruits on the market.
However, she realized that finding quality fruits was not easy. Many products on the market had unknown origins and even showed signs of using preservatives. This prompted her to decide to build her own reputable fruit brand, bringing consumers the best products.
GoldFruit – The leading clean fruit brand
In 2011, GoldFruit was officially established with the mission of bringing fresh, safe and high-quality fruits to every home. Unlike many traditional fruit stores, GoldFruit always puts quality first. Each fruit that reaches customers is carefully selected, ensuring freshness and food hygiene safety.
To do that, GoldFruit has built a strict quality management system, from supplier selection to storage and distribution. GoldFruit products all have clear origins and are strictly inspected before being put on the market.
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| GoldFruit has built a strict quality management system, from supplier selection to storage and distribution. (Source: GoldFruit) |
Core values
Safety: GoldFruit always puts food safety first. All products are thoroughly inspected, ensuring they do not contain preservatives or pesticides and have clear inspection and origin documents.
Fresh: Fruits are imported directly from reputable gardens, ensuring freshness and retaining natural flavor.
Diversity: GoldFruit offers a variety of fruits from domestic to imported, meeting the needs of all customers.
Reasonable price: GoldFruit always tries to bring customers quality products at competitive prices.
Journey of sustainable development
Over the past 12 years, GoldFruit has grown steadily and become one of the most prestigious fruit brands in Vietnam. With a chain of stores spread across provinces and cities, GoldFruit has brought millions of customers great shopping experiences.
In addition to business, Ha Thanh Binh and GoldFruit also actively participate in social activities, such as supporting difficult circumstances, sponsoring poor children to overcome difficulties, supporting orphans, or being ready to join hands when Da Nang encounters natural disasters, epidemics... to protect the environment. This has contributed to affirming the brand's beautiful image in the hearts of consumers.
Currently, in addition to the CEO of GF, Binh also participates in the organizing committee of the Ocop Journey Program - a playground for Ocop subjects, promoting local agricultural products. As the Head of the program's trade promotion committee, Binh is always ready to spread regional specialties, connecting Ocop subjects with consumption chains such as stores and supermarkets. Finding output for products.
In the future, Ha Thanh Binh and GoldFruit will continue to strive to bring customers the best products and services. At the same time, the company will also expand its business scale and reach out to the international market.
With the success she has achieved, Ha Thanh Binh has proven that passion and perseverance can help people overcome all difficulties to achieve their dreams. Her story is a great source of inspiration for those who are nurturing business ideas.
Source: https://baoquocte.vn/ha-thanh-binh-va-hanh-trinh-dua-trai-cay-sach-den-moi-nha-295023.html
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