BIM Land organized Kool Fest at Halong Marina attracting 16,000 visitors

From July 12-14, developer BIM Land - a member of BIM Group, organized the Kool Fest Food and Music Festival at Halong Marina Urban Area, treating visitors to a grand music party gathering famous rappers and singers, a giant food festival and many exciting entertainment experiences by the bay.

Since the peak summer tourist season began, Halong Marina Urban Area (Hoang Quoc Viet Street, Hung Thang Ward, Ha Long City) has become a top attractive destination for tourists and locals thanks to a series of exciting events and a series of high-class amenities. The hottest coordinate is Halong Marina Sea Square, where grand events attracting tens of thousands of visitors take place, such as Hi! Summer Festival, Taekwondo and Chill Day Competition, and most recently, Kool Fest Food and Music Festival, which took place over the past three weekends.

Throughout the 3 days of Kool Fest, visitors enjoyed a diverse, attractive and explosive journey of experiences, fully satisfying the needs of cuisine - entertainment - music. The most anticipated in the series of activities is the Kool Fest Grand Concert taking place on the evening of Saturday - July 13, gathering famous names of the Vietnamese rap scene such as the couple "borrowing alcohol to confess love" rapper BigDaddy and singer Emily, Rapper 24K.Right - Runner-up of Rap Viet season 3, along with singer Pham Hoang Dung, band Funky Smokes, dance group Hanoi X - Girls, DJ duo Sammie & MC Hype LEO. Previously on the evening of July 12, Minishow Kool Summer with the band from Hanoi Funky Smokes also stirred up the atmosphere by the bay with the most popular "hits" today.

Couple BigDaddy and Emily bring to Halong Marina a — The couple BigDaddy and Emily brought to Halong Marina a "romantic" atmosphere with "hits" such as Borrowing wine to confess love, Love to hold, Alley to touch...

The audience sang along to the song From A to Z along with other extremely catchy melodies that made the name of "Long Bien Prince" 24k.Right.

As the name suggests, Kool Fest Food and Music Festival not only has a grand music stage but also satisfies the need to cool down and recharge in the summer. A creative, multi-style culinary experience space is brought to Bay Zone with many attractive regional street foods, games and entertainment for the whole family. Including: giant burgers, giant spicy Thai rib towers, giant pizzas; beer ball games, beer hunting in coolers, pizza tasting, pizza making classes for children,... In addition, the organizers also bring many interesting performances such as fire dancing, bands performing and interacting with the audience, DJs, clowns...

Special dishes such as Thai Rib Tower, Burger, Hotdog Bread... are also prepared in a "super giant" style, impressing and delighting visitors.

On this occasion, Halong Marina introduces a check-in space simulating a fishing village by the bay, and many other unique fun and relaxing activities by the sea.

Attracting more than 16,000 visitors over the past three weekends, the Kool Fest created a “sold out” effect for hotels and resorts near the Halong Marina Urban Area. Specifically, hotels such as À La Carte and Citadines achieved room occupancy rates of up to 98.6% over the three weekends; mini hotels and boutique hotels at Halong Marina also witnessed record occupancy rates of over 90%.

After 2 series of events attracting tens of thousands of tourists, combined with international standard resort experiences of high-end hotel brands and a variety of entertainment facilities, Halong Marina Urban Area is becoming one of the most attractive entertainment destinations in Ha Long. This is the result of a strategy of investing heavily in facilities and events to attract "people" and open up "cash flow" that BIM Land has been implementing in recent times. BIM Land's investment is bringing new vitality to tourist destinations, promoting the efficiency of accommodation, service, retail businesses... for localities.

The events with tens of thousands of spectators that BIM Land continuously brought to Ha Long City throughout the summer not only attracted local people and tourists but were also supported and awaited by hotels, service and retail businesses in the area.

It is known that from now until the end of the year, BIM Land will continue to invest and develop more entertainment facilities and green landscapes for Halong Marina Urban Area, and at the same time prepare to welcome 2 new resorts in the "branded" segment - InterContinental Halong Bay Resorts & Residences and Sailing Club Signature Resort Ha Long Bay will soon come into operation. These will be factors that will help the pace of life at Halong Marina become more and more vibrant in the near future.

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