Vinamilk and VTV spread the message of a happy and healthy life

Người Lao ĐộngNgười Lao Động12/04/2023


With the aim of encouraging a healthy, active lifestyle to be healthier and happier every day, the program is expected to become a close friend to the public by providing comprehensive information about health and mental life.

In the context of the increasingly improved quality of life of Vietnamese people, especially after the recent pandemic, the community's awareness and concern for health is increasingly enhanced. Not only that, mental health issues are also receiving equal attention. Knowledge about health, nutrition and improving mental life is not only necessary for a certain age, but from children to teenagers, young people, women or middle-aged and elderly people, all need to have their own concerns, based on understanding their needs, thoughts and lives.

Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 1.
Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 2.

Proper nutrition combined with exercise is always recommended for a happy and healthy life.

The idea of ​​the program "Healthy Vietnam" produced by VTV and Vinamilk comes from that reality. The program not only provides knowledge and reputable, quality information to the audience, but this information is also built very closely to each audience, different needs in all aspects of physical and mental health.

Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 3.

The program will air every day of the week and will be hosted by Editor Thai Trang, Editor Manh Cuong, and Editor Hanh Phuc.

Airing every day of the week, the program is designed into separate topic groups according to the days of the week for: Mothers - Children, Youth, Middle-aged and Elderly people, with information on new nutritional trends and useful physical activities for the whole family. The special weekend episode will bring surprises to the audience, the most interested trends.

Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 4.
Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 5.

The elderly and middle-aged are increasingly interested in and proactively taking care of their health and improving their spiritual life.

Mr. Nguyen Quang Tri, Marketing Executive Director of Vinamilk, shared more about the program: "Vinamilk and VTV have worked together in a campaign called Healthy You, Healthy Vietnam. Launched in the context of the pandemic, the campaign has had a great impact on the community by encouraging a healthy lifestyle both physically and mentally to overcome the pandemic. This time, with Healthy Vietnam, Vinamilk continues to work with VTV to do better for a common goal, which is to contribute to building a healthier and happier life every day for many generations of Vietnamese people. This is also the mission that Vinamilk has persistently carried out over the past 47 years and is the message that the company's brands want to convey to the community about a happy and healthy life."

"During the implementation of the program, in addition to our team of nutrition experts, Vinamilk will also connect with domestic and foreign experts in many fields who are currently collaborating with us," Mr. Quang Tri added.

Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 6.
Vinamilk cùng VTV lan tỏa thông điệp cuộc sống vui khỏe - Ảnh 7.

A series of activities to raise awareness for students about environmental protection at schools for more than 65,000 students organized by Vinamilk in 2022

With the motto of responsible communication, bringing value to the community, Vinamilk is a brand that regularly carries out campaigns on nutrition and community health. In addition to communication programs, Vinamilk's brands also organize many activities that are well received by the community such as: "Healthy Living, Youthful Living" Festival with the Elderly (Sure Prevent Gold); Activities to raise awareness for students about environmental protection at schools (Hero, Susu); Free nutritional examination and consultation for children and the elderly (Vinamilk ADM) ...

Watch the program Healthy Vietnam with the companionship of Vinamilk, broadcast from Monday to Sunday every week, at 20:05 on VTV1 and VTV Go channels. See the first episode of the program broadcast on April 10 here .


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