Reading culture in the flow of technology

The program "One book for every youth" is organized to raise awareness about the value of reading culture. (Source: VGP)

Changing information intake habits

In the context of technology, the strong development of audio-visual products such as social networks, short videos, podcasts or entertainment games is gradually taking over people's time. This poses a significant challenge to the development of reading culture.

There is no denying that people are getting used to receiving information quickly and entertainingly. Short videos on TikTok, YouTube or brief news stories on social networks have shaped a trend of "skimming, quick viewing".

It is worth mentioning that today's youth grow up with smartphones and social networks, making traditional reading, with its length and depth, more difficult to access. In addition, the lack of patience in receiving long-form content when reading also reduces the quality and effectiveness of reading. Reading culture, if only understood in the traditional way, will be at risk of being lost in the flow of digital technology.

In reality, the trend of accessing knowledge through traditional reading culture is changing, facing competition from social networks and audio-visual media. The strong development of the Internet makes books seem to be "forgotten". Instead of finding books, many people search for information, read through social networking platforms or movies. We are familiar with the image of people from the elderly to the young staring at their phones to read newspapers, surf the web or social networks. At the same time, many people also search for hot, sensational content... this is affecting the readers' approach, distorting their perception.

Many people are concerned that the development of entertainment on social networks is “taking up” too much of people’s time. This has led to a lack of interest in reading books and in seeking knowledge from official sources. So how can we promote a reading culture through digital technology?

Opportunities from technology

If viewed comprehensively, the digital age not only creates barriers but also opens up opportunities for reading culture to spread and adapt in a new, more modern way. Technology is opening up promising directions for the development of reading culture. The emergence of e-books, audiobooks, online book sharing and reading platforms, and digital libraries make access to knowledge easier and more flexible.

Not only that, social networks are becoming an effective tool to spread the love of books. Book-loving communities, book review blogs, and YouTube channels sharing book content are increasingly developing and attracting a large number of young people. “Book storytelling” through images, sounds, or short videos is a creative way to bring books closer to the modern public.

Reading culture in the digital age does not necessarily have to be tied to traditional paper books. Reading can be in the form of text, audio, images; it can be reading stories, reading blogs, reading specialized newspapers… The important thing is to maintain the spirit of reading, which is the ability to receive, reflect and develop thinking.

The 4.0 era also allows for personalized reading experiences. Each person can choose the form, content and reading time that suits them. This is a key factor in maintaining and developing reading habits in modern society. It is worth mentioning that modern life makes people have less and less time to read, so through digital technology, books are increasingly developing, allowing us to access knowledge faster and easier.

The important issue is how to make each young person become an “ambassador” of reading culture? It must also be recognized that developing a reading culture in the current context is an important but not easy task, requiring synchronous solutions to impact the public, especially young people.

To do so, it is necessary to focus on educating readers to understand the role of the family in forming a reading culture. Schools should also hold book festivals to enhance the role of reading culture. In addition, the library system must digitize books so that everyone can access them more easily. For a reading culture to develop sustainably, reading practices must be appropriate for each specific target group. Moreover, everyone should also create a habit of reading books every day, especially in the current digital age.

Perhaps, the concept of reading culture needs to change to suit the digital age. Technology must be considered the key to opening the development stage for reading culture. Audiobooks and e-books are increasingly developing, and at the same time, these forms of reading also have high interaction capabilities. Readers do not simply access one-way knowledge through books but can also interact with authors and other readers through cyberspace. Thus, it is undeniable that technology brings convenience to readers.

Knowing how to adapt, innovate and utilize technology as a supporting tool will contribute to the development of reading culture. Developing reading culture in the 4.0 era is not only the responsibility of individual readers, but also the mission of publishers, educators, cultural managers and the entire social community. Because a society that knows how to read and reads deeply is always the foundation for sustainable development.

Source: https://baoquocte.vn/van-hoa-doc-trong-dong-chay-cong-nghe-311373.html