On October 25 in Hanoi, the Vietnam General Association of Agriculture and Rural Development held a ceremony to honor the "Vietnam Golden Agricultural Brand 2023", to honor products that have made positive contributions to Vietnam's agricultural sector.
The program "Vietnam Golden Agricultural Brand 2023" was implemented by the Vietnam General Association of Agriculture and Rural Development from April 2023 nationwide. After nearly 6 months of serious and responsible work, along with close coordination with localities, the Organizing Committee surveyed 355 products of 172 entities in many fields in the agricultural sector.
According to the program's selection regulations, the Central Selection Council selected 99 most typical agricultural brands to honor the Vietnam Agricultural Golden Brand in 2023. Among them, there is Phu My NPK Fertilizer 20-20-15+TE of PetroVietnam Fertilizer and Chemicals Corporation (PVFCCo).
Phu My NPK fertilizer is produced using the most modern European technology, overcoming the disadvantages of NPK produced using conventional technology, because nutrients and chemical components according to the formula are all "packaged" in a fertilizer granule, so when fertilized, plants absorb nutrients evenly and balanced.
At the same time, this technology of Phu My NPK helps the nutrients in the fertilizer particles to bond firmly and hold together, thereby reducing evaporation and leaching, thereby increasing the efficiency of fertilizer use, helping farmers increase economic efficiency.
Over the past 5 years since its presence on the market, Phu My NPK product line has increasingly gained the trust of farmers across all regions of the country.
PVFCCo representative received the certificate of Vietnam Agricultural Golden Brand 2023
After 9 years of implementation, the program "Vietnam Golden Agricultural Brand" has increasingly received attention and response from many localities and enterprises across the country. During the implementation process, most provinces and cities have issued documents directing local departments and branches to coordinate with the Organizing Committee to select the most typical products to participate in the program.
Many localities also proactively promote the program on mass media, helping the program spread, and the subjects can easily learn about the program, thereby coordinating with the Organizing Committee to build and develop the brand for their products better and better, creating a solid position in the domestic and international markets.
Up to now, the Vietnam Agricultural Golden Brand Program has reached over 5,000 products. With the determination of businesses, the Organizing Committee has consulted and supported businesses to standardize production processes, improve product quality, and provide communication and brand promotion advice to become strong brands in their fields of operation.
From little-known brands/products, through the program, many brands/products have been widely accepted by consumers and have become products with good consumption in the market with high added value, bringing in large income for businesses and farmers, contributing significantly to ensuring political stability and socio-economic development.
In addition to promoting and honoring Vietnamese agricultural products, the program is also an activity responding to and realizing Resolution 19-NQ/TW dated June 16, 2022 of the 13th Party Central Committee on agriculture, farmers, and rural areas to 2030, with a vision to 2045 and Decision No. 150/QD-TTg dated January 28, 2022 of the Prime Minister approving the Strategy for sustainable agricultural and rural development for the 2021-2030 period, with a vision to 2050.
This year's program is even more meaningful as it is held in conjunction with the 10th Anniversary of the Vietnam General Association of Agriculture and Rural Development.
Bao Anh
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