Walking around supermarkets and markets in Ho Chi Minh City these days, it is easy to come across many stalls selling vegetarian foods, which are displayed attractively and are more abundant than in previous months.
Grasping consumer trends, especially as Vu Lan festival is approaching, a series of stores and supermarkets have displayed a variety of vegetarian foods since the beginning of the 7th lunar month.
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| Stores and supermarkets have displayed a variety of vegetarian foods since the beginning of the seventh lunar month to welcome Vu Lan festival. Photo: Tieu Ket |
Some vegetarian food items are always “out of stock” if you don’t come early. Many popular items include: Mushrooms (straw mushrooms, enoki mushrooms, shiitake mushrooms, king oyster mushrooms, etc.), spring rolls, vegetarian ham, various types of sausages, bean curd skin, tofu, etc.
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| Tofu is always the best-selling vegetarian item in supermarkets. Photo: Tieu Ket |
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| Vegetarian ham and sausage are also one of the most popular products on the market. Photo: Tieu Ket |
Ms. Nguyen Thi Hai, a trader at Ba Chieu Market in Binh Thanh District, said: “Because many people eat vegetarian food during the entire 7th lunar month, we have imported a lot of goods since the beginning of July to prepare for customers. This month, people buy many times more vegetarian food than in previous months. Especially, on days close to the holidays such as the 13th, 14th, and 15th of the lunar month, sales are very good, some days by 9am many types of products are out of stock.”
According to reporters from Cong Thuong Newspaper, at markets and supermarkets in Ho Chi Minh City, vegetarian food on the market is currently very rich and diverse.
Besides traditional vegetables, tubers, fruits and beans, vegetarian foods can also be divided into many main groups such as instant vegetarian foods such as: shredded pork, seaweed, vegetarian fish sauce, baby back ribs, dried tofu, vegetarian anchovies, tofu ham, vegetarian spring rolls...
Frozen vegetarian foods have been processed and frozen to preserve the quality and flavor of the products such as: vegetarian pork belly, vegetarian cabbage rolls, vegetarian stuffed squash, vegetarian beef stir-fry, vegetarian beef brisket, vegetarian beef balls, vegetarian silver pomfret, vegetarian stuffed tomatoes...
Vegetarian canned food such as: Beef stew with beans, Vegan sardines in tomato sauce, vegan mackerel in tomato sauce, fried fish balls with spicy and sour sauce, vegan Hong Kong tofu sauce, vegan tamarind fried chicken wings...
Vegetarian sauces such as: Vegetarian oyster sauce, beef stew seasoning, curry seasoning, beef pho seasoning, grilled meat seasoning, vegetarian fish sauce, pineapple fish sauce, spring roll dipping sauce, pepper braised seasoning sauce...
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| Some canned vegetarian foods are popular because of their convenience and long shelf life. Photo: Tieu Ket |
According to many retailers, the most popular vegetarian food on the market today is meat imitation. Most of the products are made from wheat flour and wheat gluten. Vegetarian imitation meats such as pork ribs, beef, chicken, fish maw... are made in the same shape and taste as meat dishes. This helps vegetarians reduce the feeling of boredom with daily vegetarian dishes.
Ms. Nguyen Thi Lai (50 years old) said: “For the past 10 years, I have started a vegetarian diet twice a month. In July, Vu Lan festival, I eat for the whole month, so I often buy a lot of vegetarian food to store in the refrigerator to eat gradually. I usually go shopping very early because these days, the vegetarian food stalls are very crowded, they open late, sometimes the types I need are sold out.”
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| The vegetarian food counter at AEON Mall supermarket is always crowded these days. Photo: Tieu Ket |
According to AEON Mall supermarket (Tan Phu district, Ho Chi Minh City), vegetables, fruits, mushrooms and especially tofu always attract a large number of customers. Besides foods used to cook vegetarian dishes, fresh flowers used for offerings are also popular.
Ms. Nguyen Thi Ngoc Hue - Director of Communications and External Relations, AEON Vietnam said: “ From the beginning of the seventh lunar month until now, AEON Vietnam has recorded a sharp increase in customer demand for vegetarian products at AEON Department Stores and Supermarkets in Ho Chi Minh City. The increase is about 30% compared to previous months due to the high demand for use and worship of customers during this period.
To meet customer demand and offer reasonable prices in preparation for the seventh lunar month, we have previously discussed with suppliers to reduce product costs to bring good prices to customers. Many items even have lower prices than usual , " Ms. Hue added.
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| Prices of vegetarian food products fluctuate slightly on days approaching the full moon. Photo: Tieu Ket |
According to records, in general, vegetarian food products on the market during Vu Lan season this year have mostly stable prices. Some vegetables, tubers and mushrooms have slight but insignificant fluctuations, fluctuating from 10,000 - 20,000 VND/product and increasing mainly during peak days near the full moon.
Compared to before, consumers could only go to specialized vegetarian stores to buy ingredients, now, finding and buying vegan foods has become easier as many supermarket chains have widely sold product lines, meeting the needs and vegetarian trends of the general public.
Source: https://congthuong.vn/tp-ho-chi-minh-thuc-pham-chay-chay-hang-trong-mua-vu-lan-339847.html
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