| Deputy Minister Do Thang Hai attends the Trade Promotion Meeting of the Central - Central Highlands region in 2023 Deputy Minister Do Thang Hai attends the exhibition of typical products of the Central - Central Highlands region |
Annual trade promotion plan should be announced early.
At the 2023 Central Highlands - Central Region Trade Promotion Conference held in Da Nang City on the afternoon of May 11, contributing ideas to make trade promotion activities more effective, many Central Highlands - Central Region localities said that the Trade Promotion Department should provide earlier information to localities about trade promotion programs and plans for the year so that localities can base on that to plan and make estimates.
 |
| Mr. Duong Quoc Anh - Director of the Center for Investment, Trade and Tourism Promotion of Lam Dong province suggested that it is necessary to inform about trade promotion programs and activities earlier so that localities can be proactive in preparing funds as well as participating. |
Mr. Nguyen Thanh Tong - Director of the Center for Industrial Promotion and Trade Promotion of Dak Nong province said that the province's budget for trade promotion is not much. Meanwhile, the plan to organize trade promotion programs and activities of the Trade Promotion Department was announced late, so the unit had difficulty participating in the programs. "For example, the exhibition program of typical products of the Central - Central Highlands region is taking place from May 11 to 14, because the Department did not know about the event in advance, so in the budget plan for 2023 there is no source of funding for this activity, so Dak Nong province cannot have an exhibition booth", Mr. Tong said.
Sharing the same view, Mr. Duong Quoc Anh - Director of the Center for Investment, Trade and Tourism Promotion of Lam Dong province also suggested that it is necessary to soon have a plan to project domestic and international trade promotion programs and provide information for localities to grasp information and arrange budgets. "For example, the 2023 program needs to have a plan by the end of 2022 and send it to localities. We will base on that to plan and estimate the programs", the representative of Lam Dong province suggested.
“National trade promotion programs should be announced early so that localities can be proactive in their work plans as well as learn about market information and have effective consulting activities and business delegations participating,” Mr. Nguyen Huu Binh - Deputy Director of the Center for Industrial Promotion and Trade Promotion of Da Nang City suggested.
 |
| Deputy Minister Do Thang Hai commented that the coordination of trade promotion units is still not tight, ineffective and needs to be overcome. |
Another notable opinion at the Conference was the proposal to soon have more detailed instructions on the technical and economic norms of trade promotion activities so that localities can base on that to balance their annual budget. "The Provincial People's Committee assigned the Department of Industry and Trade to implement the technical and economic norms of trade promotion activities, but it is very difficult for us to do so because there are no instructions," said Mr. Vo Van Muoi - Director of the Center for Industrial Promotion and Trade Promotion of Kon Tum province.
In addition, there are many suggestions to make regional trade promotion activities more effective, such as proposing support for guiding green trade programs and green transformation; having regulations on financial mechanisms as well as support for trade promotion activities in the digital environment; organizing more supply-demand connection programs and trade connections; inviting more local distributors such as wholesale markets in trade connection programs; supporting the organization of OCOP fairs, Vietnam - Laos fairs, etc.
Must increase coordination between units implementing trade promotion work
Speaking at the Conference, Deputy Minister of Industry and Trade Do Thang Hai pointed out the remaining weaknesses of trade promotion activities in the Central Highlands and Central Vietnam, which are the lack of closeness and ineffectiveness in the coordination of trade promotion between the Trade Promotion Department and localities, between the Trade Promotion Departments, local trade promotion centers and other organizations and units.
Deputy Minister Do Thang Hai said that when building a program, there must first be an orientation for which market, which product, or what the domestic market is. Then, coordinate with localities, associations, industries, and even some large enterprises to build a feasible program. For example, the 2023 program must have a plan by the end of 2022. If it is built and then asked for local participation, it will be very difficult for the locality.
 |
| The Central Highlands - Central region trade promotion conference is an activity to increase coordination and exchange solutions to make regional trade promotion activities more effective. |
“It is necessary to pay close attention to the coordination between the Trade Promotion Agency and localities to increase the effectiveness of trade promotion work. I see that the coordination between the Trade Promotion Agency and localities is still not tight and ineffective,” Deputy Minister Do Thang Hai emphasized.
Deputy Minister Do Thang Hai also proposed to strengthen closer coordination between the Trade Promotion Department, local trade promotion units with units and organizations of the Ministry of Industry and Trade. "Trade promotion work is not the work of a single ministry, sector or level. If trade promotion wants to be successful, the Ministry of Industry and Trade and the Trade Promotion Department are the leading units, coordinating and supporting units for other organizations (such as the domestic market department, foreign market departments) and localities to implement", Deputy Minister Do Thang Hai pointed out, and also noted that trade promotion units cannot do it on behalf of businesses, they are only supporting units, helping businesses to do better in their business activities.
In 2023, the total budget for trade promotion of provinces and cities in the Central Highlands region is 49,583 billion VND. Of which, 8 regional-level exhibitions will be organized; 103 provincial and city-level exhibitions; businesses will participate in 7 foreign exhibitions and 22 Vietnamese goods markets in mountainous and island areas. Along with that, it is expected to organize 11 foreign market survey delegations, organize 14 domestic market survey delegations; organize 3 import delegations to the locality to buy goods. In addition, training, coaching, and trade information activities will be carried out... |
Source link
Comment (0)