Taylor Swift has the most influence on the global music industry

After Billboard released its list of the Top 100 most influential people in the music industry in 2023, Lucian Grainge, the chairman of UMG, the world's largest music company, who had held the number one spot for many years, was replaced by Taylor Swift.

Singer Taylor Swift

According to Billboard : "No one in the music industry has wielded more power over the past year than Taylor Swift, who has made history in stadiums, movie theaters, and on the Billboard charts, leaving even the most seasoned executives speechless."

Despite ranking behind his own company's exclusive artists this year, UMG Chairman Lucian Grainge remains a pioneer and leader in the music industry for many years. He consistently emphasizes the need for a "new model" for the music business, advocating an "artist-centric" approach to eliminate fraud and increase the creative value that artists deserve.

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