Shopping via AI chatbots could become the new norm. Photo: Shiftdelete . |
OpenAI is partnering with Shopify to bring e-commerce directly to ChatGPT. The new feature allows users to browse, inquire, and purchase products without leaving the chat. It's a big step forward, transforming ChatGPT from a helpful assistant into a full-fledged shopping tool.
According to Gizchina , the system has started deploying in the background. Developers discovered new source code on OpenAI's website, showing that the shopping integration is almost ready. Some of the code even includes links that lead directly to Shopify's checkout page.
When this feature is active, users don’t need to switch to other websites. They can search for items, read product details, and complete the purchase. Everything happens within the chat window.
Shopify’s large network of merchants will also be part of the system, bringing richness and diversity in products while opening the door for businesses to reach users through ChatGPT.
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OpenAI partners with Shopify to bring shopping experiences to ChatGPT. Photo: Shiftdelete. |
This feature is in the development stage and will be available soon. Besides OpenAI, other tech companies are also thinking about incorporating shopping experiences into their AI tools.
Microsoft recently launched the Copilot Merchant Program , which includes adding shopping capabilities to its AI tool. Prior to that, Perplexity rolled out a “Buy with Pro” option in 2024.
AI shopping is starting to emerge. This could improve the way users interact with online stores. Instead of typing search terms into a website, they can simply ask a question. AI can then present options, answer questions, and help complete purchases.
Source: https://znews.vn/sap-duoc-mua-sam-truc-tiep-tren-chatgpt-post1548062.html
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