The 2nd Ninh Binh-Trang An Festival in 2023 is an opportunity to promote the image of the land and people of the ancient capital to domestic and foreign tourists. In response to this event, travel agencies, tourist attractions, accommodation units, and restaurants have made careful preparations and are ready to serve customers.
The 2nd Ninh Binh-Trang An Festival with the theme "Heritage Colors - Convergence and Spread" will take place from December 26-31, 2023 in Ninh Binh city and Hoa Lu district. This is a national cultural and tourism event, aiming to enhance cultural exchange, honor heritage values associated with tourism development.
According to the forecast of the tourism industry, the number of visitors to Ninh Binh will increase quite strongly during this event, services will have to operate at full capacity. As one of the locations chosen to organize the Festival's activities, Thung Nham Eco-tourism Area has mobilized all human and material resources to renovate the facilities and necessary conditions.
Ms. Tran Thi Thanh Lan, Head of Sales Department, Thung Nham Eco-tourism Area said: Within the framework of the Festival, the tourist area will hold the Northern-Central Cultural Heritage Program and the Laos-Vietnam Cultural Exchange scheduled for 8:00 p.m. on December 29. To prepare for welcoming guests on this occasion, the tourist area has mobilized the entire environmental sanitation team to plant additional trees and flowers to create a colorful space. The unit has also just completed a check-in area with a strong Christmas atmosphere and welcomes the New Year. In addition, the tourist area's Management Board also reviewed safety conditions such as: fire prevention and fighting, electrical systems, boats, etc., ready to coordinate with the organizing unit to install stages and organize events. "It is expected that the tourist area will welcome a large number of guests and visitors to attend the event. Especially, in the first and last days of the Festival, the number of visitors will be larger. With a space filled with flowers and careful preparation, we hope to bring visitors interesting and impressive experiences when coming to Thung Nham and contribute to the overall success of the event" - Ms. Thanh Lan added.
Mr. Pham Van Ha, CEO of Thuy Anh Ninh Binh Legend Hotel Co., Ltd. said: It is expected that the room occupancy rate during the Ninh Binh-Trang An Festival 2023 will reach over 90%. To ensure attentive service for guests and visitors, the hotel has developed a detailed plan, from the supply and reserve of raw materials, overtime plans, some complimentary services... We also focus on training to improve the skills of more than 100 employees in all departments, from reception, housekeeping, restaurant security. In addition, cross-training between departments and indirect blocks is carried out so that during peak times, we can support the best service for guests.
Welcoming the 2nd Ninh Binh-Trang An Festival in 2023, many travel businesses have announced incentive activities, stimulating the market with promotional and discounted tour products, which have been creating attraction as well as increasing purchasing power of tours.
Ms. Thinh Thi Hong Phuong, representative of Hai Dang Ninh Binh Tourism Company, said: "Hai Dang Travel has promoted the introduction and promotion of Ninh Binh destination to domestic and international friends on digital platforms. We have built domestic tour programs and Ninh Binh tours, and put them on the national sales system, such as: Bai Dinh-Trang An tour and attending the Festival opening ceremony, Tam Coc-Bich Dong tour, Thung Nham-Old Town tour and attending the New Year's welcome program... with preferential prices from only 800,000 VND to 1 million VND. To best serve the needs of customers, the Company arranges on-duty staff, tour guides, means of transportation, connecting destinations on the journey".
According to the leaders of the Department of Tourism, the 2nd Ninh Binh-Trang An Festival in 2023 will take place over 6 days, coinciding with the New Year holiday, so the number of visitors expected to come to Ninh Binh is much higher than usual. To ensure a safe and thoughtful reception of visitors, the tourism industry has actively coordinated with other sectors and local authorities to direct tourist areas and destinations to prepare plans to coordinate visitors, ensure traffic safety, security and order and food safety, upgrade facilities, equipment and prepare human resources to serve tourists. In addition, focus on propaganda to raise people's awareness of implementing a civilized tourism lifestyle, absolutely not allowing the situation of soliciting and forcing tourists to pay higher prices when coming to Ninh Binh.
Up to now, tourist areas, destinations and accommodation establishments have prepared well the conditions and accompanying services to be ready to welcome visitors. The whole province has 810 tourist accommodation establishments, with over 10,000 standard rooms, concentrated in Ninh Binh city and Hoa Lu district. All accommodation establishments strictly comply with regulations on registration and public listing of service prices.
The 2nd Ninh Binh-Trang An Festival in 2023 is an elaborately staged program with rich and attractive content, imbued with the historical and cultural values of the ancient capital of Hoa Lu Ninh Binh and the quintessence of cultural colors of regions and areas along the length of the country. This event contributes to stimulating tourism, increasing revenue, and is also an opportunity for Ninh Binh to promote the image of beautiful people and nature to domestic and international friends.
The careful preparation of the tourism industry will contribute to the success of the event and bring visitors impressive and unforgettable experiences when coming to Ninh Binh.
Article and photos: Minh Hai
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