On the occasion of the 99th anniversary of Vietnam Revolutionary Press Day, Nhan Dan Newspaper and startup Phygital Labs introduced to the public and readers the Digital Physical Gift Model, which is a combination of traditional print newspapers with the Nomion digital identification technology of the above startup.
The Digital Physical Gift Model is currently being introduced and demonstrated at 71 Hang Trong Street (Hoan Kiem District, Hanoi). The unique feature of the Product Display, Experience and Introduction Space is the Digital Physical Gift Model. The Digital Physical Gift Model was pioneered by Nhan Dan Newspaper, a unique combination of traditional print newspapers with Phygital Labs' Nomion digital identification technology.
Accordingly, everyone can buy a physical gift of Nhan Dan Newspaper, which is a cover of the newspaper published on the date of birth that the customer chooses. This cover is equipped with an NFC Nomion chip that identifies the owner and contains meaningful messages, creating a personalized gift version that is nostalgic and evokes memories using modern technology.
Customers can operate directly on the touch screen located at the store or use their smartphone to scan the Nomion chip on the instruction boards around the newsstand area to access the ordering page interface. Here, customers provide information fields such as date, owner's name, message content, and wishes. The product will be packaged by the store and delivered to the customer after 1 to 2 days.
The successful launch of this digital physical gift model, with the support of Nhan Dan Newspaper, is the premise for Phygital Labs to replicate digital identification technology, attaching NFC chips to other types of gifts such as books, artworks and unique souvenirs.
Mr. Huy Nguyen, Founder and CEO of Phygital Labs, shared: “We are honored to accompany Nhan Dan Newspaper to bring digital identification technology into a familiar field such as gifts, creating a bridge between technology and the profound spiritual values of users. As a pioneer in digital physical gifts, we hope to continue to widely apply technology in many potential fields in the Vietnamese market.”
KIM THANH
Source: https://www.sggp.org.vn/ra-mat-qua-tang-an-pham-bia-bao-ung-dung-cong-nghe-vat-ly-so-post745705.html
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