The combination of two prestigious brands such as PJICO and VTVcab is considered to not only expand access to insurance products, but also ensure greater peace of mind and safety for customers when choosing to buy insurance online.

With the strength of possessing modern technology, leading content production and communication capabilities and extensive experience in operating platforms, VTVcab will be a partner providing solutions and operating PJICO insurance business on multiple platforms. In particular, VTVcab is the first and only unit to cooperate in selling PJICO insurance products online on social networking platforms (Facebook, YouTube, TikTok).

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This event marks a new step in PJICO’s strategy of diversifying distribution channels, ready for digital business platforms to improve customer service quality. This is also a testament to the initiative of the two brands in leading the digital transformation trend, bringing many practical and safe values ​​to the people.

The signing ceremony of the comprehensive strategic cooperation between PJICO and VTVcab not only marks the beginning of a sustainable relationship between two leading brands in the fields of Insurance and Television, but also opens a new journey, bringing optimal insurance solutions and outstanding utilities. Through this close coordination, customers will have easy access to insurance services from PJICO, anytime, anywhere, towards a more secure and sustainable life.

PJICO is a non-life insurance company with 30 years of development, possessing a solid foundation thanks to the support of major shareholders such as Petrolimex - Vietnam National Petroleum Group, Bank for Foreign Trade of Vietnam (Vietcombank) and Samsung Fire & Marine Insurance (SFMI). The participation of these strategic shareholders not only affirms the prestige and strong financial capacity of PJICO but also brings combined strength for the company to develop high-quality insurance products, best meeting the needs of customers.

The Dinh