Launching Hanoi Ao Dai Month 2024

This is one of the activities in response to the Hanoi Tourism Ao Dai Festival 2024, organized by the Hanoi People's Committee. The Hanoi Tourism Ao Dai Festival is an annual activity organized to develop and promote Hanoi tourism; at the same time, honor and preserve the unique cultural beauty of the traditional Ao Dai of the Vietnamese people.

Vice President of Hanoi Women's Union Pham Thi My Hoa delivered the opening speech. Photo: Minh Thuy

Speaking at the opening ceremony, Vice President of the Hanoi Women's Union Pham Thi My Hoa said: "Ao dai has long been a cultural symbol, a symbol of elegance, modesty and gentleness of Vietnamese women. Although time has changed, although society has developed, the ao dai has always held a firm place in the hearts of every Vietnamese person.

In modern times, when the country integrates internationally, the Ao Dai still retains its traditional beauty, but at the same time it is also innovated and transformed to suit global fashion trends. The Ao Dai not only appears in traditional festivals, but also becomes a favorite outfit of women in international events, contributing to promoting Vietnamese culture to the world.

Hanoi Ao Dai Month 2024 is an opportunity to honor the role of women in preserving and promoting traditional cultural values. We can see that women are not only the keepers of the family fire, but also the ones who actively contribute to the development of society."

Button-pressing ceremony to open Hanoi Ao Dai Month 2024. Photo: Bao Thoa

"During this year's Hanoi Ao Dai Month, we call on all cadres, civil servants, public employees, and workers working at agencies, units of Hanoi city and enterprises; students in the city to wear Ao Dai on Mondays and Fridays every week; encourage cadres, members, and women to wear Ao Dai in commemorative activities, programs, and important events of the unit. This will be a practical action for us to preserve, promote, and spread the value of the traditional Ao Dai together," the Vice President of the Hanoi Women's Union emphasized.

On this occasion, the Hanoi Women's Union and sponsors awarded 50 scholarships and 50 traditional ao dai to female high school students with difficult circumstances in the city.

Within the framework of the program, the Hanoi Women's Union coordinated with the Vietnam Women's Museum and the Vietnamese Village Club to organize a discussion on "Traditional Ao Dai - Cultural values, preservation and development in the contemporary context".

Ao Dai performance at the launching ceremony.

At the seminar, researchers and artisans shared about the identification of traditional ao dai; the history and development of ao dai; changes in sewing and wearing ao dai in today's life, as well as experiences and solutions to preserve and develop traditional ao dai...

Source: https://www.congluan.vn/phat-dong-thang-ao-dai-ha-noi-nhan-ky-niem-70-nam-ngay-giai-phong-thu-do-post314765.html