The aspirational footprints of the Golden Star of Vietnam

Another 200 Vietnamese brands representing the aspirations of the Vietnamese business community were honored in the 2024 Vietnam Golden Star Award. On the journey to enter the new era of the country, the footprint of Vietnam Golden Star has never been absent at important locations.

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“VIMC's presence in the Top 10 in 2024 will be an inspirational story for the business community,” said Mr. Nguyen Canh Hong, General Director of Eurowindow Joint Stock Company, Chairman of the Red Star Business Club, as soon as the Top 10 list was announced after the secret ballot round of the Vietnam Golden Star 2024 Final Selection Council.

Previously, in his role as head of the candidate appraisal team of Vietnam National Shipping Lines ( VIMC ), Mr. Hong spent a lot of time sharing about the journey that he called "not just reviving, but rising from the abyss".

Once known for its once-famous reputation as Vinalines, then a scandalous journey, but after 10 years of restructuring, after 4 years of transitioning to a joint stock company model, from negative equity, in 2024, VIMC has erased accumulated losses, recording impressive business results. Moreover, Mr. Hong said, VIMC's development strategy is to join the world's largest shipping lines to bring the Vietnamese fleet to the international market, at the same time develop seaport infrastructure, participate in investing in the construction of Can Gio deep-water port to become an international transit center, competing with existing centers in the region...

“Not only building a nest to welcome eagles, but VIMC is also wanting to 'move' the eagle's nest to Vietnam. We feel not only the aspiration, but also the great effort and determination to change of a state-owned enterprise when choosing to compete internationally, instead of domestically; choosing to go with the world's leading enterprises to do large-scale projects, instead of just exploiting the privileges of state-owned enterprises at home. This is something that we often do not fully imagine about state-owned enterprises in the new context,” Mr. Hong convinced the Golden Star Vietnam 2024 Final Selection Council, with the majority of CEOs of corporations and private enterprises in Vietnam.

The appearance of the “newbie” VIMC, the presence of FPT for the 8th consecutive time in the Top 10 Golden Stars of Vietnam, as well as the presence of brands such as PNJ, Starvian, Tan A - Dai Thanh, Da Nang Rubber, Kido, Traphaco... have one thing in common. That is the pioneering gene code and never stop the desire to rise up. State-owned enterprises when choosing to compete internationally, instead of domestically; choosing to go with the world's leading enterprises to do large-scale projects, instead of just exploiting the privileges of state-owned enterprises at home. This is something that we often do not fully understand about state-owned enterprises in the new context," Mr. Hong convinced the 2024 Vietnam Golden Star Selection Council, with the majority of CEOs of Vietnamese corporations and private enterprises. The appearance of the "newbie" VIMC, the 8th consecutive presence of FPT in the Top 10 Vietnam Golden Star, as well as the presence of brands such as PNJ, Starvian, Tan A - Dai Thanh, Da Nang Rubber, Kido, Traphaco... have one thing in common. That is the pioneering gene code and never stop aspiring to rise. Journey of connection In the 2024 Vietnam Golden Star list, many new brands with marks on new business models and new ways of doing things have appeared. Enterprises of 8x and 9x CEOs are also starting to dominate. In the 2024 award ceremony, assessments on green transformation and digital transformation are one of the new points, although they are not yet the main scoring criteria. knowledge, but is a significant strength of the brands. The reappearance in high rankings of many familiar brands, such as PNJ, Traphaco, KIDO or FPT... is largely thanks to breakthroughs due to technology application and digital transformation. But this is also the highlight of many new Sao Vang Dat Viet brands, such as the "near-unicorn" Giao hang tiet kiem with the strategy of "creativity without stereotypes" or VMID with the view of not playing wildly in technology, but choosing the same starting point with the big guys in building Vietnamese truck brands. Many agricultural and tourism businesses are also returning after the pandemic with a completely new mindset and lessons on flexible adaptation and digital technology... "The scale of many businesses may still be small, but the bounce will be huge because of market opportunities, strong development trends and especially the breakthrough and sharp thinking of young people. I believe that these brands will be positive factors, creating a new mark for Sao Vang Dat Viet, and also representing the generation of young businesses in the new era of development," said Mr. Pham Dinh Doan, Chairman of Phu Thai Group, a member of the 2024 Sao Vang Dat Viet Selection Council, with high expectations. It must also be said that Mr. Doan and a number of Sao Do businessmen participate in Sao Vang Dat Viet activities not only as founders, the first generation of the Vietnam Young Entrepreneurs Association as well as the Sao Vang Dat Viet Award, but also in the position of consulting, supporting, promoting the entrepreneurial spirit, innovation, and creativity of young entrepreneurs. Many investment-business consulting and connection plans have been formed right in the candidate assessments... The footprints of Sao Vang Dat Viet brands will continue to be present at key points in the country's upcoming journey, with the participation of both large enterprises and small and medium enterprises.

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Source: https://vimc.co/nhung-dau-chan-khat-vong-cua-sao-vang-dat-viet/