Japanese people prefer used iPhone mini models.

According to Nikkei Asia , the reason for the surge in the used iPhone mini market in Japan stems from the fact that consumers there are looking for smaller iPhones that the new iPhone 14 and 15 cannot offer.

The iPhone 13 mini is no longer officially sold by Apple.

With their 5.4-inch screens, the iPhone 12 mini and 13 mini were considered easier to use with one hand. However, due to poor sales, Apple stopped releasing mini models after the launch of the iPhone mini line. Meanwhile, shortly after the iPhone 15 was released, Apple discontinued selling the iPhone 13 mini, making it impossible to purchase one from the company. This forced users wanting an iPhone mini to turn to the used phone market, according to Masatoshi Ohno, head of consumer services at Belong.

In addition, the significantly lower prices of used phones have also attracted customers in Japan. Amid rising living costs and all-time high inflation, the used smartphone market is experiencing steady growth and is expected to continue expanding as consumers seek more affordable options. According to surveys, the price of a new 128GB iPhone 15 in Japan is $1,320, while a used 64GB iPhone 12 mini sells for only $529.

According to research from the MM Research Institute, the number of used phones sold in Japan is predicted to increase by 9.8% in fiscal year 2023, reaching approximately 2.57 million units.

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