Strategic agents respond to Nam Long's campaign "Join hands to bring affordable housing back"
1. Consider costs to optimize selling price, bringing the house back to its true value
At each market stage, Nam Long conducts research, finds out where the real buyer segment is and which products meet the right needs to come up with a suitable, realistic sales plan. In 2023, when the market's concentration is leaning towards "real value" products for real residents and long-term investors, Nam Long will step up research on product restructuring, prioritizing the development of affordable housing products and high-end products in urban areas ready for development such as: Waterpoint 355ha, Mizuki Park 26ha, Akari City 8.5ha, Nam Long - Can Tho 43ha... For the social housing segment, Nam Long commits to building 20,000 units according to the Government's project. This year alone, 1,500 units in the two projects EHomeS Nam Sai Gon and EHomeS Can Tho will be launched on the market.
Nam Long has also completed business unit models, closing the real estate value chain from finding clean land, designing, constructing, organizing sales and managing, operating, ensuring cost savings in each stage to help products always have reasonable selling prices, economic efficiency, reasonable with the level of infrastructure investment, serving the needs of population dispersion to create a sustainable market in the future.
Currently, in the fourth quarter of 2023, Nam Long has applied this solution and is ready to bring to the market a supply of diverse segments and types such as: more than 500 EHome Southgate apartments (Long An) priced from 1 billion VND/apartment; 1,602 EHomeS apartments at Nam Long Central Lake project (Can Tho) priced from 600 million VND/apartment; Flora condominium products at Akari City and Mizuki Park projects (HCMC) with the most "easy to own" price in the HCMC market today, around 3 billion VND/apartment;...
2. Strategic cooperation with major banks, implementing practical financial solutions for customers
With brand reputation, healthy financial structure and products serving real needs, Nam Long's projects have always received great support from banks and financial partners over the years.
To increase ease of ownership and reduce financial pressure for home buyers, Nam Long has expanded comprehensive cooperation with banks, designed flexible and innovative financial solutions such as extending payment schedules, fixing stable interest rates, extending principal grace periods, etc.
Specifically, for apartments priced from 1 billion VND EHome Southgate, Nam Long accompanies Vietinbank, Vietcombank, BIDV to deploy loan packages with preferential interest rates. Customers only need to pay 30% divided into 5 installments until receiving the house, the bank lends 65% of the product value, disburses correspondingly from the 3rd installment, no interest until receiving the house. From the time of handover (quarter 4/2023) to the end of 2025, customers only have to pay a fixed interest rate of 6%/year. The total amount of principal and interest that customers pay is 7 million VND/month.
EHome Southgate is developed by Nam Long and Japanese partner Nishi Nippon Railroad, offering a residential solution with prices starting from only 1 billion VND/50m² apartment.
With Flora - Akari City apartments, priced from 3 billion VND/apartment, Nam Long cooperates with Vietcombank, Vietinbank, BIDV, ACB, Hongleong Bank. Customers only pay 30% in advance and divide into many installments until receiving the house. The bank supports loans up to 65% of the product value, fixed interest rate of 5% for 24 months.
In addition, exclusively for Nam Long customers, these strategic banks will offer additional interest rates of 0.2% - 1%.
Particularly for the EHomeS Central Lake social housing line in Can Tho, in addition to the customer support package from the Government, Nam Long has also worked hard with Can Tho Policy Bank to provide a loan package with a stable interest rate of 4.8%/year for 5 years.
At the same time, Nam Long commits to ensuring harmonious benefits with banking partners through policies such as prioritizing consulting customers to choose strategic banks, providing complete and accurate project legal documents for banks to assess project legal risks, etc.
3. Increase amenities, stabilize housing prices
Optimizing selling prices and optimizing the quality of the living environment, Nam Long constantly increases value for customers through carefully invested products, approaching international standards. In large-scale integrated urban areas such as Mizuki Park, Waterpoint, ... Nam Long is promoting investment plans and calling for investment, building important social infrastructure such as schools - hospitals - commerce, turning Nam Long's urban areas into "living" and truly livable places. This October, a series of popular brands such as Emasi international bilingual school, Kingfoodmart supermarket, Tib restaurant, PhinDeli, Trung Nguyen, ... will appear in turn in Nam Long's new urban areas to serve residents. Nam Long has also officially signed a strategic cooperation agreement with Vietravel Group to jointly exploit urban facilities such as sports systems, tennis courts, jogging tracks, bus hubs, etc. Although facilities are increased every day, Nam Long always strives to keep products at stable prices suitable for customer segments in line with the group's mission of "Joining hands to create living environments and valuable products for the community".
4. Cooperate with contractors, furniture suppliers, etc. to offer attractive incentive programs.
Taking customers as the center, Nam Long builds an ecosystem between investors, contractors, and interior suppliers on the basis of sharing - mutual success, resonating values, aiming for sustainable growth, contributing more to the economy and community.
For project construction contractors, investors and contractors are flexible in construction progress to extend flexible payment time for customers,...
For furniture suppliers, Nam Long seeks and cooperates with reputable and professional units, bringing superior furniture solutions at reasonable costs and exclusive incentives to customers. Currently, the list of partners in this ecosystem of Nam Long continues to be extended with many brands such as Ricons, An Cuong, Ariston, DTHomes, JGarden, Homemas, Casta, EBS...
Mr. Tran Xuan Ngoc - General Director of Nam Long Group shared: "Nam Long truly hopes that "Joining hands to bring easy-to-own houses back" is not just a slogan but needs to be realized specifically by practical actions, first of all reflected in product development and sales policies at Nam Long Group, then our long-term strategic partners; and we would be even more proud if the program receives the companionship of new friends for our customers and for a stable and sustainable real estate market development".
Hotline for projects within the framework of the campaign Join hands to make home ownership easy again:
EHome Southgate: 093 990 3388
Akari City: 0981 393344
Mizuki Park: 0902 000 895
Waterpoint: 0981 393322.
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