One touch - Thousands of connections with the new generation LPBank application

Việt NamViệt Nam11/09/2024

On September 11, 2024, Loc Phat Bank Vietnam (LPBank) officially launched a new application version, marking an important step in the digital transformation journey, affirming the mission of bringing customers a modern, streamlined and superiorly personalized digital financial ecosystem experience. Opening the world of digital finance with a completely new interface Consistent with the orientation of building a comprehensive digital ecosystem for all customers, the new interface of the LPBank application has been expanded, creating a 360-degree space of information, utilities and special experiences for customers. In the new version, with just a drag and touch, users can explore a variety of financial products, payment services, online utilities, suggested investment opportunities as well as intuitive information on their monthly spending. This change and upgrade once again proves LPBank's efforts to break all limits to best meet the needs of customers in the digital financial era.

The new version of LPBank application meets the maximum needs of customers, opening up the world of digital finance with customers.

The LPBank application development team also included culturally rich colors in the new identity. In addition to the two main colors of the LPBank brand, yellow and brown, the new interface also applies additional tones of the five elements (metal, wood, water, fire, earth), to create an overall look that is both diverse and rich in utility, and harmonious and close in emotion. Each color is also chosen to represent each separate product group, making it easier for customers to remember when using. Enhancing the streamlined and personalized experience Not only innovating the interface "shirt", the new generation version of LPBank application also focuses on changing and refining each feature and each screen frame on the application. When experiencing the utility, the customer's steps are minimized. Previously, customers had to select and perform many steps to make a money transfer, but now, all forms of money transfer (internal/interbank, regular money transfer/24/7 money transfer...) are displayed on a single screen. The system will recognize and automatically navigate appropriately for all transactions, helping customers to both use conveniently and save time.

The new generation of LPBank application also focuses on changing and refining each feature and each screen frame on the application.

With the motto " Customer-centric ", LPBank has also researched and surveyed user behavior to upgrade customers' cashless payment experience according to the personalization trend. Accordingly, customers can easily access familiar features by customizing their favorite functions, flexibly choosing information spaces that appear on the Home screen interface. At the same time, customers can also proactively adjust other actions such as selecting automatic bill payment dates, naming each savings account, opening accounts by phone number, Loc Phat beautiful number accounts, iName accounts, etc. In addition, the system will automatically analyze and visualize transactions, helping customers understand and proactively monitor their personal finances, gradually moving towards scientific consumption and optimal financial management. Endless digital financial connection The new LPBank application with the message One touch point - thousands of connections is the door that opens customers to a colorful world of digital finance. Customers can experience more than 200 payment services, card services, cashback shopping, airline ticket purchase, hotel booking, tuition payment, insurance, etc. Along with the new interface, LPBank application will also launch important and outstanding products and services such as QR Shop cash flow management solution for small traders, savings book mortgage loans, etc. At the same time, LPBank continues to promote cooperation and connection with fintech companies and third-party partners to diversify the digital ecosystem such as tuition payment for hundreds of schools nationwide, taxi booking service with a system of 35,000 cars with Emddi, Vietlott SMS ticket purchase, entertainment, sports, event ticket purchase, movie ticket booking, football ticket booking, etc.

Just one touch - Complete digital financial life with LPBank app

LPBank representative shared: The launch of the new LPBank application version is an important milestone in LPBank's digital development strategy. We want to bring customers the best digital banking experience, meeting the increasing needs of modern life. With new features and a friendly interface, we believe that the LPBank application will become a trusted companion of customers in all digital financial transactions”. Download/update the new generation LPBank application version on Appstore/CH Play or here to experience the world of unlimited digital finance.
On July 15, 2024, LPBank officially changed its name to Loc Phat Bank Vietnam, opening up more opportunities for cooperation and business development, while demonstrating the vision of the Bank's leaders in moving towards prosperity and prosperity with customers, the community and the country. The change of name and brand identity marks the beginning of a new development phase of LPBank with a new business strategy, aiming at new values ​​for customers, partners and shareholders. To date, LPBank is "present" in all communes and districts across the country, with a network spanning 63 provinces and cities with more than 1,200 transaction points. The strength of the network is one of the main driving forces for the growth of capital mobilization from the population, retail lending of the whole bank and is a strategic spearhead in the following years.

K.Oanh


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