Ms. Bui Thi Cham, Lau Ray hamlet, Binh Son commune (Kim Boi) takes care of her chickens.
With an area of 7 hectares, Ms. Cham and her husband fully utilize the available potential to develop a variety of models combining cultivation, animal husbandry and production of traditional products. From the source of wine lees after cooking, her family combines with elephant grass, banana tree trunks, corn, and cassava to make animal feed. The family applies a farming method towards clean products, ensuring environmental hygiene and output quality. On average, each year her family raises 2 batches of chickens with about 1,000 - 1,200 birds; in 2024 alone, they successfully raised 5,000 meat chickens. In addition, the herd of hybrid wild boars is maintained stably, raising 1 batch/year according to clean standards, ensuring output quality. Not stopping there, she takes advantage of the area to grow grass to raise fish and use manure to take care of crops, creating a closed process, saving costs but still being effective. The family's total annual income ranges from 300 to 500 million VND.
The highlight of Ms. Cham’s family model is the creativity and perseverance in preserving the value of traditional products. She produces corn wine with yeast leaves - a typical wine of the highlands, and at the same time expands the products of rice wine, yellow sticky rice, purple sticky rice, wine soaked with natural ingredients such as purple corn, sweet corn, guava, beeswax, etc. Thanks to the application of a closed production process, combined with the use of by-products for animal feed, Ms. Cham’s model not only saves costs but is also environmentally friendly.
Always willing to learn and be creative, Ms. Cham and her husband are both good at production and active in product consumption. Realizing that the current consumer trend prioritizes clean and convenient products, she has invested in processing products at home such as: cleaning, vacuuming, packaging for sale on the market. In particular, the family's broiler products have received trust and positive feedback from customers.
Not afraid of innovation, the couple also proactively built product promotion channels on social networks, attracting the attention of consumers inside and outside the district. Thanks to that, the brand "Luan Cham clean chicken" was gradually affirmed.
Sharing about her future plans, Ms. Cham confided: "I want to learn more technical and market knowledge to continue expanding livestock farming, diversifying products such as salt-cured chicken, specialty wine; expanding the organic farming area, increasing the number of livestock. In addition, the family focuses on building brands, product labels, developing packaging and communicating products to customers who love traditional specialties. She also aims to register OCOP products and plans to combine production models with developing agricultural experiential tourism.
Comrade Quach Thi Diem, Vice President of the Kim Boi District Women's Union, commented: "Ms. Bui Thi Cham is a typical young rural woman who knows how to take advantage of capital, effort and local advantages to excel in the economy. The District Women's Union always encourages and creates conditions for models like Ms. Cham's to be replicated, contributing to the development of household economy, building new rural areas and spreading the spirit of women starting a business in the locality."
Hong Duyen
Source: https://baohoabinh.com.vn/12/200454/Khoi-nghiep-tu-mo-hinh-nong-nghiep-sach.htm
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