Opening of the 2025 Sea Tourism Festival: "Nghi Son Pearl Sea - Aspiration to Reach Far"

Delegates attend the opening ceremony of Nghi Son Sea Tourism Festival.

Attending the opening ceremony were Comrade Lai The Nguyen, Standing Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People's Council, Head of the Provincial National Assembly Delegation; members of the Provincial Party Standing Committee: Dao Xuan Yen, Head of the Provincial Party Committee's Propaganda and Mass Mobilization Commission; Nguyen Van Thi, Standing Vice Chairman of the Provincial People's Committee; Nguyen Tien Hieu, Head of the Management Board of Nghi Son Economic Zone and Industrial Parks; Vu Van Tung, Commander of the Provincial Military Command.

The opening ceremony was also attended by former leaders of ministries and branches at the central level and Thanh Hoa province; representatives of departments, branches, provincial unions, districts, towns and cities in the province and Hoang Mai town, Nghe An province; businesses and a large number of people and tourists.

Comrade Lai The Nguyen, Standing Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People's Council, Head of the Provincial National Assembly Delegation and delegates attended the opening ceremony of the festival.

As a coastal town in the south of Thanh Hoa, Nghi Son is not only blessed with a smooth golden sand beach, but also famous traditional craft villages, unique relics and spiritual festivals... inviting tourists to visit. With the right strategy of developing eco-tourism, large investment in infrastructure, improving the quality of human resources and diversifying tourism types, Nghi Son is becoming an attractive tourist destination for domestic and foreign tourists.

In 2025, Nghi Son town strives to welcome over 1.5 million visitors, with total tourism revenue reaching 3,000 billion VND or more. In preparation for the 2025 tourist season, Nghi Son town has directed tourism service businesses to renovate and supplement facilities, ensure fire prevention and fighting safety, food hygiene and safety, and improve service quality.

In particular, the town actively directs the diversification of tourism products; in which, focusing on exploiting traditional craft villages with typical products such as: fish sauce, shrimp paste, sour fish sauce, dried seafood...

Currently, Nghi Son town is focusing on promoting and attracting businesses to invest in large-scale tourism projects, such as: Tan Dan, Hai Linh, Ninh Hai, Hai Ninh, Binh Minh marine eco-tourism areas; Hao Hao Lake - Am Cac Pagoda eco-tourism area; Hoang Quoc Cong Dao Duy Tu temple; Quang Trung - Lach Bang relic cluster; Bien Son scenic relic complex; Truong Lam cave complex... to create a marine tourism space associated with local cultural and historical values.

With the determination of the Party Committee, the Government, the consensus of the People and the participation of investors, Hai Hoa Beach Tourist Area is affirming its position and brand on the national tourism map, as a modern, civilized and attractive marine eco-tourism area in the hearts of domestic and international tourists.

Speaking at the opening ceremony, Chairman of Nghi Son Town People's Committee Nguyen The Anh emphasized: Resolution of the 26th Nghi Son Town Party Congress, term 2020-2025, identified that developing the marine economy associated with tourism development is one of the four key programs, in which developing marine tourism is the key.

Chairman of Nghi Son Town People's Committee Nguyen The Anh delivered the opening speech of the festival.

Nghi Son tourism has now seen many improvements, attracting a large number of tourists to visit and relax, especially Hai Hoa beach resort and Nghi Son island eco-tourism area. Many sea tourism investment projects have been and are being implemented in Hai Ninh, Hai An, Tan Dan, Hai Linh, Ninh Hai wards... gradually forming a coastal tourism complex. This is a great driving force to promote the town's tourism industry to develop rapidly, synchronously and modernly in the future.

Coming to Nghi Son tourism today, visitors will feel the strong change in landscape and appearance; the coastal space is planned spaciously with many modern tourism infrastructure works completed and put into use; restaurants, hotels, entertainment areas, historical - cultural relics nearby are renovated to the appearance of a green, clean, beautiful and hospitable tourist city. State management of services; ensuring security and order, traffic safety, environmental sanitation, food hygiene and safety are effectively implemented. All have been and are creating a new look for Nghi Son coastal tourism to become a safe, attractive, civilized and friendly destination for visitors.

The opening of the Nghi Son Sea Tourism Festival is an important event, creating a highlight to attract tourists and investors to Nghi Son town and an opportunity for the town to introduce and promote its scenic spots, tangible and intangible cultural values, resources, and tourism products to domestic and foreign friends; contributing to the goal of building Nghi Son town - Nghi Son Economic Zone to become an economic center, a dynamic urban area of ​​the province and the region.

Chairman of Nghi Son Town People's Committee Nguyen The Anh

After the opening ceremony, delegates and visitors enjoyed an art program with the theme “Nghi Son Pearl Sea - Aspiration to Reach Far” consisting of 2 chapters. Chapter 1 - “Returning to Nghi Son”; Chapter 2 - “Nghi Son - Aspiration to Reach Far”, focusing on depicting the people and the diverse and attractive beauty of Thanh Hoa homeland and Nghi Son sea.

The art performance at the festival was elaborately staged, imbued with tradition.

The program was elaborately staged, imbued with national tradition and modernity, bringing the audience many unique performances. With the combination of a grand stage space and modern, professional sound and lighting, along with clips, commentary between songs, and impressive LED screen effects.

People and tourists are impressed by the special art program.

Thereby, introducing and promoting the potential, strengths, and strong changes of tourism activities in Nghi Son town to attract domestic and foreign tourists to the tourist areas and spots of Nghi Son town in particular and Thanh Hoa in general.

Comrade Lai The Nguyen, Standing Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People's Council, Head of the Provincial National Assembly Delegation and provincial leaders awarded the Certificate of National Intangible Cultural Heritage of Quang Trung Temple Festival and the Decision to recognize the Provincial-level Tourist Area for Hai Hoa Beach Tourist Area.

At the ceremony, provincial leaders awarded the Certificate of National Intangible Cultural Heritage of Quang Trung Temple Festival in Lach Bang and Cu Lao Bien (Bien Son) to leaders of Hai Thanh ward and Nghi Son commune; announced and awarded the Decision to recognize Hai Hoa Beach Tourist Area (Nghi Son town) as a provincial-level tourist area.

Minh Hang - Quoc Huong

Source: https://baothanhhoa.vn/khai-mac-le-hoi-du-lich-bien-nam-2025-nghi-son-bien-ngoc-khat-vong-vuon-xa-246742.htm