Hue implements tourism development stimulus in 2025

This is a plan to respond to the National Tourism Stimulus Program launched by the Ministry of Culture, Sports and Tourism with the theme "Vietnam - Travel to Love". At the same time, it contributes to completing the target of Hue welcoming about 5.0 - 5.5 million visitors in 2025, with total tourism revenue of about 11,000 - 12,000 billion VND; creating momentum for growth in the following years, meeting the requirements of accelerated and breakthrough development of the tourism industry in line with the development roadmap of the economy in the era of national development.

According to the plan, Hue will implement a number of key contents such as: Incentives on prices, services, enhancing experiences for tourists ; Organizing activities to stimulate and attract tourists; Communicating and promoting events to stimulate and attract tourists; Linking destinations and service products to create stimulus packages for tourists.

Hue City will also organize activities to stimulate demand and attract tourists through activities within the framework of National Tourism Year and Hue Festival 2025. Activities are organized throughout the year following a four-season orientation.

In the tourism stimulus plan, Hue City will organize promotional activities abroad such as organizing a Cultural - Tourism festival and a program to introduce tourism, cuisine, Vietnamese craft villages, connecting businesses in the European market; Organizing a program to introduce tourism of 02 localities (Hue - Da Nang) in Malaysia and Indonesia; Participating in the International Tourism Fair in Korea KITS (according to the program of the Vietnam Tourism Association)...

Hue aims to welcome about 5.0 - 5.5 million visitors in 2025, with total tourism revenue of about 11,000 - 12,000 billion VND.

In addition, we will link destinations and service products to create stimulus packages for tourists. Localities, associations, and businesses in the area will proactively build and sell tourism product packages associated with the characteristics of Hue tourism such as: Culinary tourism product packages, exploiting the quintessence of Hue culinary culture; Golf tourism product packages, associated with programs to visit cultural heritage and scenic spots in Hue; Cultural and heritage tourism product packages associated with the strengths of tangible and intangible heritage.

On this occasion, Hue City encourages units to produce products and items with advantages and uniqueness bearing the local identity as gifts and souvenirs for tourists. Link businesses in the tourism product and service supply chain from transportation, shopping, cuisine, sightseeing, resorts, events... to create attractive stimulus packages for tourists; attract community participation in tourism activities.

With specific, methodical and practical implementation, the 2025 tourism stimulus program is expected to not only recover but also promote Hue's tourism industry to make a strong breakthrough, contributing positively to local economic growth.

Thuy Nhung

Source: https://baophapluat.vn/hue-trien-khai-kich-cau-phat-trien-du-lich-nam-2025-post545534.html