Revealing the "huge" commercial value of Lisa (BlackPink) after the show at the strip club

Báo Giao thôngBáo Giao thông10/10/2023


After 5 explosive shows at the Crazy Horse strip club (France), on October 10, Lisa (BlackPink) took a flight back to Korea.

The female singer wore a long coat combined with jeans and a woolen hat. This time Lisa returned with a team of bodyguards believed to be from YG Entertainment.

Lisa at the Korean airport on the morning of October 10.

This is the time when the contract between BlackPink and YG continues to attract public attention. According to the plan, the contract renewal between Blackpink members and YG Entertainment should have taken place since last August.

However, YG Entertainment announced that they would postpone the contract renewal until BlackPink's Born Pink tour ends.

However, up to now, nearly a month after this tour ended, the future of the group BlackPink has not been announced by YG Entertainment.

In the latest development, famous Korean media expert Lee Jin Ho has made a remarkable analysis on his personal YouTube channel about: "Why doesn't Lisa want to renew her contract with YG Entertainment?".

Lee Jin Ho believes that YG is having difficulty in negotiating individual contracts with each member of BlackPink. As for Lisa, the female idol is taking bold steps such as performing at the Crazy Horse strip club in France.

"If Lisa renews her contract with YG, it will be difficult for her to appear on such shows and stages," the expert said.

Lisa's hot performance at Crazy Horse Club.

Previously, the Korean media was abuzz with the news that Lisa had rejected a contract extension offer worth 50 billion won (900 billion VND) with YG. However, according to Lee Jin Ho, the commercial value of the "youngest member" of the BlackPink group is greater than the above figures.

"It's true that in Korea, members Jisoo, Jennie, and Rosé receive more attention. However, Lisa's role in BlackPink's global success is extremely significant.

According to our research, Lisa's market value has exceeded 100 billion won (more than 1.8 trillion VND). Although Kpop is famous all over the world, investing such a large amount of money in one member is a big challenge. In this situation, YG has very few attractive cards for them to be able to retain Lisa," Lee Jin Ho commented.

With these analyses, it will gradually become more difficult for BlackPink to continue to promote as a full group.

Especially when the members' individual activity contracts are strengthened next year, perhaps BlackPink will not reunite on stage for the next few years.



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