Delicious Phu Vinh dried beef

Using fresh, pure beef of guaranteed quality, Mr. Ho Phu Vinh (owner of Phu Vinh Business Household, Da Phuoc town, An Phu district) processes it into chewy and crispy dried beef products with a delicious and unique flavor. With a subtle salty note and a hint of spiciness on the tongue, the business creates a distinctive taste and sensation unlike any other product.

This is the result of a long period of dedicated research by Mr. Vinh's family. Mr. Vinh said that his family's dried beef business was established more than 40 years ago. Previously, beef was only salted before being dried or sun-dried. From simple drying and salting, and by carefully considering consumer feedback, the business has made many improvements in selecting and combining spices for marinating.

Today, with improved methods and the addition of extra ingredients, the product gradually acquires a richer flavor, suitable for the tastes of many people. The product is introduced and developed through local festivals. In particular, the Via Ba Chua Xu Festival at Sam Mountain is the target market for the product. Visitors from all over the country to Chau Doc City – Sam Mountain are the most convenient and sustainable channel for promoting and selling the product, which the owner of Phu Vinh dried beef establishment cherishes.

According to Mr. Vinh, the key factor in Phu Vinh dried beef is ensuring product quality. At the same time, its convenience for meals and casual gatherings with friends and family has made Phu Vinh dried beef an indispensable gift for tourists. To produce a quality product, Phu Vinh Business carefully selects ingredients, processes them, and packages them. Accordingly, fresh beef is purchased from reputable sources. The raw materials are cleaned, excess fat is removed, and then cut into small pieces. The meat is boiled, washed, dried, sliced thinly, pressed to soften, and then dried.

After initial processing, the beef is marinated with spices according to a secret recipe and secret formula. The meat retains its beefy flavor and sweetness. After marinating, the beef is dried, and finally, it is packaged and labeled as a finished product. "Depending on the drying time, we get crispy or chewy beef jerky. For chewy beef jerky, the drying time is about 10 hours. For crispy beef jerky, the drying time is much longer," Mr. Vinh shared.

The establishment prioritizes product quality above all else, strictly adhering to food safety and hygiene procedures from raw material selection, processing, marinating, drying, and packaging. In addition to chewy and crispy beef jerky, Phu Vinh Enterprise also produces dried pork and pork sausage with unique flavors. The establishment's products are currently available in many shops and grocery stalls at Chau Doc market. Furthermore, the establishment actively promotes its products on e-commerce platforms and social media, thus reaching a large consumer market.

Mr. Vinh stated that, on average, the facility supplies approximately 200kg of various products to the market each month. Particularly during the Lunar New Year and tourist season, sales reach about 1 ton per month. The prices are quite affordable, ranging from 260,000 to 650,000 VND per kilogram. The products are packaged in various weights, such as 40g, 85g, 100g, 170g, 250g, 500g, etc., allowing consumers easy selection.

In addition to preserving local specialty products, Phu Vinh Household Business also creates jobs for many local workers and actively contributes to social activities. Through this, it helps the local government develop the economy and ensure social welfare…

MINH DUC

Source: https://baoangiang.com.vn/hap-dan-kho-bo-phu-vinh-a419407.html