ANTD.VN - Within the framework of the 2023 Brand Conference, Forbes Vietnam honored the "Top 25 leading corporate brands in the field of personal and industrial consumer goods". The GELEX Group system has up to 3 brands in this ranking.
This is the 8th consecutive year Forbes Vietnam has compiled a list of leading brands and the 3rd year calculating corporate brands by sector.
This year’s ranking focuses on companies in the consumer and industrial goods sectors. As a general rule, a company’s profits are generated from tangible and intangible assets. Therefore, a company’s brand contributes to its profits, and this contribution helps determine the company’s brand value.
Accordingly, the GELEX brand is valued at 92 million USD, the Viglacera brand is valued at 48.2 million USD, and the CADIVI brand is valued at 13 million USD.
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| Representatives of GELEX, Viglacera and CADIVI Group received the honorary Cup at the event held on October 17 in Ho Chi Minh City. |
Being included in the prestigious rankings of Forbes Vietnam has affirmed the strength and brand position of GELEX Group and its member companies Viglacera and CADIVI in the business community in Vietnam.
Starting from an electrical equipment business, after more than 3 decades, GELEX has grown impressively with the economy. Through its member companies, GELEX owns prestigious national brands such as: Viglacera, CADIVI electric cables, THIBIDI transformers and famous brands such as: EMIC electrical measuring equipment, HEM electric motors, CFT copper wires, Song Da clean water...
Currently, GELEX is positioned to become the leading investment group in Vietnam, investing in core areas: industrial production (electrical equipment, construction materials); infrastructure (renewable energy, clean water, industrial parks and industrial real estate); social housing...
In the face of a general economic context with many challenges, GELEX has applied a flexible business strategy, along with timely and synchronous solutions to help member companies maintain growth rates, making important contributions to the overall development of the industry.
Currently, Viglacera is the leading manufacturer of construction materials and real estate in Vietnam. In the field of construction materials, Viglacera is the leading brand providing a comprehensive range of construction materials, distributed throughout the Vietnamese market and exported to more than 40 countries around the world.
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| Viglacera is the only enterprise in Vietnam to have a booth displaying products at the world's largest international construction materials and design exhibition Cersaie in Bologna (Italy) in 2023. |
CADIVI is the number 1 electric cable manufacturer in Vietnam, specializing in the production of electric wires and cables widely serving national power projects, civil power projects and exports.
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| CADIVI's CXE/S 1x6 mm2 - 5 kV primary power cable is used in airport signal lighting systems. |
In addition to directly contributing to the consolidated business results of the entire group, the brand strength of GELEX, Viglacera, CADIVI also opens up new opportunities and prospects for businesses in the future.
To create brand value, companies have started from the starting line with a lot of consistent and continuous efforts; going through the process of building value, culture and identity to develop both brand awareness and recognition, helping the GELEX, Viglacera, CADIVI brands stand out in the fiercely competitive market, becoming invaluable assets of the business.
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