Many fake, smuggled, and low-quality goods have been discovered in recent times. After each incident, many people are outraged and condemn the suppliers and distributors for being unscrupulous. That’s true, but is it fair and adequate?
The market does not come from one side. If there is demand, there will be supply. Besides the number of consumers who lack knowledge or have excess trust leading to easy consumption of low-quality goods, there are still many consumers who are proactive with that. They want to consume goods with reputable brands but demand cheap prices. Some people put too much trust in goods advertised as hand-carried goods, domestic goods that are abundant in the market without ever asking why they can access those goods so easily.
In other words, the habit of using things carelessly by a segment of consumers has helped many products that do not guarantee quality and do not match the value of the money customers spend to penetrate into many families. That consumption habit makes the market more complicated and the authorities have to work much harder.
There have been many calls from authorities with the aim of awakening consumers' senses such as "Become a smart consumer", and recently "Safe consumption in the new normal period".
We feel the delicious language in those slogans about consumption, but we feel that the acceptance of consumers is very limited. Once consumers enter the market with the mindset of a consumer who simultaneously demands all three factors: "Delicious, nutritious, cheap", then they will certainly never achieve it. Since ancient times, our ancestors have summarized a very good saying about the market: You get what you pay for. Willful consumers will create more conditions for traders to muddy the waters and release fake and poor quality goods.
Every year, we have a peak month to protect consumer rights, which is March, in which March 15 has been chosen by the Prime Minister as Vietnam Consumer Rights Day. In 2024, activities in response to Vietnam Consumer Rights Day will be organized in March - the peak month, and will last throughout 2024 with the theme: "Transparent information - Safe consumption". With this theme, the Ministry of Industry and Trade wishes to gradually turn Vietnam Consumer Rights Day into an important highlight in socio-economic life, supporting the business activities of legitimate production and trading enterprises; at the same time, ensuring the basic rights of consumers, especially the right to access information in a transparent and safe manner.
However, to make that happen, in addition to respecting and strictly complying with regulations on transparency of information from suppliers, a higher requirement is safety in consumption. Consumers must put health safety, information safety, and legal safety above all when accessing goods. Do not let personal consumption desires make the market unsafe.
Lam Vu
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