Have a different product but not yet attract customers

On the morning of April 24, the Hanoi Department of Tourism coordinated with the People's Committee of Chuong My district to conduct a survey of a number of tourist routes and a conference on "Upgrading service quality and connecting tourist destinations of Chuong My district with travel businesses in Hanoi city in 2025".

A survey team from the Hanoi Department of Tourism explores Moc Lam Vien tourist area. Photo: Hoang Lan

Make a difference with specialized products

Located in the southwest of Hanoi, Chuong My district is known not only as a land rich in historical and cultural traditions, but also as a locality with great potential for tourism development with a system of famous landscapes, relics, traditional craft villages and unique ecological landscapes. The district has 370 relics and many unique craft villages, including many famous relics, scenic spots and craft villages such as Tram Pagoda, Tram Gian Pagoda, Vo Vi Pagoda, Phu Vinh bamboo and rattan weaving village...

According to the Standing Vice Chairman of the People's Committee of Chuong My district, Bui Manh Thang, in recent years, tourism in Chuong My district has developed quite well; the number of visitors increases by an average of 15% every year, and total revenue from tourists increases rapidly. Currently, Chuong My district has 14 tourist attractions in operation, typically representing the types of tourism that have created a brand for the capital's tourism such as: Golf sports tourism in Hoang Van Thu commune; paragliding - paragliding in Doi Bu (Nam Phuong Tien commune); spiritual tourism at Tram pagoda, Tram Gian pagoda; craft village tourism in Phu Vinh village (Phu Nghia commune), agricultural tourism, garden eco-tourism combined with extracurricular education - learning services in Thuy Xuan Tien commune, Nam Phuong Tien commune...

Survey of international standard SkyLake golf course in Chuong My. Photo: Hoang Lan

Currently, Chuong My district is building and completing the transport infrastructure along with facilities to serve tourism development. The district is completing the Tourism Development Project for the period 2025-2030, with a vision to 2050; at the same time, renovating and upgrading tourist attractions such as Tram Pagoda, Tram Gian Pagoda, etc. This is expected to be a boost to help the locality call for investors, organizations and individuals to participate in tourism development.

“It is expected that by the end of 2025, Chuong My tourism will welcome about 250,000 visitors, of which international visitors will reach about 80,000. Revenue from tourism and tourism services will increase gradually over the years. The development of tourism has initially contributed to promoting economic restructuring and improving people's lives in the district,” said Mr. Bui Manh Thang.

Let suburban tourism take off

Despite having many natural resources, historical relics, and having some outstanding tourism products attracting large investors, typically SkyLake golf tourism, Chuong My tourism has not yet created a breakthrough. Deputy Director of Hanoi Department of Tourism Tran Trung Hieu commented: The exploitation and development of tourist destinations in the district still has many limitations, not commensurate with the available potential. Tourism products have not been systematically built, lack of chain connection and have not been widely promoted to the travel business community and tourists.

SkyLake Golf Course is known as the best 36-hole golf course near Hanoi, attracting high-class international guests. Photo: Hoang Lan

Regarding this issue, Vice Chairman of the People's Committee of Chuong My district Bui Manh Thang admitted that the locality has not yet exploited its tourism potential well, there are no impressive connecting tours in the area, but have only stopped at building individual destinations.

Contributing to the development of tourism in Chuong My district, Director of Royal Tour Company Dao Thi Kim Lan said: The district has advantages in natural landscapes and is attracting investment from large corporations. However, for Chuong My tourism to truly "take off", in addition to promotion, the locality needs to focus on connecting destinations. Many tourist destinations in the area are currently only suitable for short-term experiences.

General Director of SGO Destination Management and Tourism Company Le Thi Thu Trang commented: Chuong My district needs to have a specific plan, targeting each group of visitors, including domestic and international visitors (Inbound). For international visitors coming to play golf, it is necessary to develop more services suitable to the specific needs of each market.

Conference "Upgrading service quality and connecting tourist destinations of Chuong My district with travel businesses in Hanoi city in 2025". Photo: Hoang Lan

Sharing the same view, Director of KTS Travel Company Dang Van Khang shared: The connection between travel agencies and tourist attractions is still limited. Localities need to have effective connection policies, such as preferential combo programs, so that travel agencies can easily build tours, bring visitors to stay and visit for a long time in the locality. Head of Trade Promotion Department of Hanoi Tourism Association Cu Thi Thu Thuy added that Chuong My district has many famous craft villages, so the locality should connect more "to the village" tours for visitors to experience the craft villages and buy and sell craft village products on the spot.

As a state management agency, Deputy Director of Hanoi Department of Tourism Tran Trung Hieu said: In the coming time, the Department will continue to coordinate with localities in Hanoi, including Chuong My district, to promote and build attractive tourism products in the direction of conservation and sustainable development. In addition, the Department will organize famtrip groups to connect travel agencies, gradually forming stable and attractive tourism routes in the area.

Source: https://hanoimoi.vn/du-lich-chuong-my-da-co-san-pham-khac-biet-nhung-chua-hut-khach-700171.html