Green transformation for sustainable tourism development

According to Mr. Vu The Binh, responsible tourism associated with environmental protection for sustainable development has become a trend that the whole world is interested in. That is the reason why VITM Hanoi 2024 decided to choose the theme "Vietnam Tourism - Green transition for sustainable development" to support Vietnamese tourism businesses to change their business direction after the Covid-19 pandemic, implementing the policy of the United Nations, the United Nations Tourism Organization (UNT) and the Government in green transition for sustainable development.

“The fair focuses on activities to contribute to turning Vietnamese tourism into a green economic sector, on the basis of building green destinations and green products, promoting businesses to train workers with knowledge of green tourism, contributing to enhancing the image of Vietnamese tourism in the international arena,” Mr. Binh emphasized.

As the leading tourism promotion event in Vietnam and the region, the Fair will also create opportunities for Vietnamese and international tourism businesses to promote their brands, introduce products and develop tourism business relationships.

From there, promote growth in all three types of tourism: bringing Vietnamese tourists abroad (outbound); welcoming international tourists to Vietnam (inbound); and developing domestic tourism, contributing to the goal of accelerating recovery and accelerating the development of Vietnam's tourism effectively and sustainably in the spirit of Resolution 82/NQ-CP of the Government.

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Chairman of Vietnam Tourism Association Vu The Binh shared information about the Fair.

Taking place over 4 days (from April 11-14, 2024) at the ICE International Exhibition Center - Vietnam-Soviet Friendship Cultural Palace, Hanoi, VITM Hanoi 2024 includes many diverse commercial activities with a scale of more than 450 participating booths, of which 25% are international booths. Here, tourism businesses and destination management agencies will introduce and provide products directly to tourists and partner businesses.

Visitors to VITM Hanoi 2024 will have many opportunities to access promotional tours, discounted air tickets, cheap hotel rooms and OCOP products from regions across the country... A representative of Vietnam Airlines said that the unit will launch 10,000 discounted air tickets in tour combos for sale this time.

The Fair is expected to attract about 3,500 Vietnamese and international businesses to work, along with about 80,000 Vietnamese and international visitors to visit and buy products at the Fair.

The highlight of VITM-Hanoi 2024 is the Forum "Vietnam Tourism - Green Transformation for Sustainable Development" organized by the Vietnam Tourism Association in coordination with the Vietnam National Administration of Tourism, the Institute for Tourism Development Research, and UNDP on the morning of April 12, 2024.

With the participation of 200 to 300 delegates representing state management agencies, domestic and international tourism experts, tourism business leaders, destination management agencies..., the forum will exchange and discuss raising awareness and solutions for green transformation for Vietnam tourism; building effective linkage and coordination mechanisms to mobilize resources for green transformation in the tourism sector; realizing initiatives to approach and expand the market for green tourism business models...

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Overview of the press conference.

In addition, the Ceremony to honor "Outstanding businesses and individuals in the Vietnamese tourism industry in 2023" is scheduled to be held on the afternoon of April 11, to honor outstanding businesses and individuals in the tourism industry with outstanding achievements and positive contributions in the fields of tourism accommodation, travel and tourism services...

Within the framework of the Fair, there are also many tourism promotion activities, meetings between businesses and businesses (Business to Business - B2B), businesses and consumers (Business to Consumer - B2C); product introduction, tourism stimulus packages, new technologies and tourism trends; art performances...

Localities participating in the Fair also organized many activities to promote tourism connections such as: Conference on Promoting and Promoting Tourism in Kien Giang and the Mekong Delta in Hanoi, Conference on Promoting and Promoting Tourism in Thai Nguyen Province in Hanoi in 2024, Conference on Promoting and Promoting Tourism in Ninh Binh-Thanh Hoa-Nghe An-Ha Tinh.

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