One Commune One Product Program: Spreading sustainable values

OCOP stories

Over the years, the One Commune One Product (OCOP) program in the province has grown steadily, making an important contribution to upgrading products in rural areas. Each product carries within it the story that the person who made the product wants to convey. Through that, users of the product can also learn more about the culture, style, and unique features of the people and the land where the product is made.

Provincial OCOP Council scores agarwood products in 2024.

For example, the incense sticks give off a gentle, pure scent, reminding of the tranquility in nature. The story of Khanh Hoa agarwood also conveys a journey of searching for agarwood, an ancient traditional profession of many generations of Khanh Hoa agarwood collectors. Then the bird's nests and a variety of products from bird's nests not only reflect the level of deep processing of this typical product of Khanh Hoa, the OCOP story of bird's nests is also a journey of opening up and developing this famous product from island bird's nests, to the technology of developing strong bird's nests in the land of agarwood and sea bird's nests. OCOP products also include the famous delicious fish cakes of Van land in Van Ninh, or fresh mango, dried mango, dried mango in Cam Lam, the capital of hundreds of years old mango trees. In Ninh Hoa town, going up to Hon Heo forest there is xao tam phan, going down to Ninh Hai sea there is seaweed, seaweed... All have interesting stories about the uniqueness, characteristics as well as the efforts to build and develop products of OCOP subjects.

Going up to the two mountainous districts of Khanh Son and Khanh Vinh, the story of OCOP products gives people a more complete view of the journey of escaping poverty and becoming rich, and is also a testament to the increasingly improved production level of farmers here. Where there are fragrant Khanh Son durian segments that are dried, freeze-dried, and freeze-dried; Khanh Vinh green-skinned grapefruits that meet VietGAP standards, packaged in beautiful packaging...

Quality assurance

On the development journey of Khanh Hoa OCOP products, it is easy to see that the subjects upgrading their products are also associated with the implementation of requirements for developing green, circular agricultural economy , adapting to climate change that Khanh Hoa is pursuing. Almost all agricultural fruit products such as durian, green-skinned grapefruit, mango, guava, custard apple, garlic... achieving OCOP stars are produced according to VietGAP standards. For handicraft products, consumer goods, the origin of the product, production process, and production standards must be clearly demonstrated and can be questioned.

Delegates discussed with the subject of Tri Tin seaweed, the first 5-star OCOP in the province.

In addition, in localities with tourism strengths, many entities have boldly registered for experiential tourism models, agricultural tourism, community tourism, eco-tourism... to participate in the OCOP program. These include: Agarwood xoi craft village in Van Ninh; experience of Cam Lam mango land; organic and ecological agricultural farms in Ninh Hoa; eco-tourism in Cam Ranh...

Discussing more about the quality of OCOP products, Ms. Nguyen Thi Lan - Deputy Director of the Department of Agriculture and Environment said that the OCOP Program applies a comprehensive system of criteria and indicators to evaluate products in terms of quality, design and product story. These are all products with clear and proven raw material origins, applying advanced quality management systems, food safety, standard packaging and labels, fully complying with legal regulations on environmental protection and along with that, the products are typical, endemic, and have clear regional characteristics. Outstanding OCOP products of Khanh Hoa include: Agarwood, bird's nest, seaweed, cordyceps, tam phan, mango, durian, green-skinned grapefruit, seafood of all kinds...

Accompanying the subject

Accompanying the subjects in the process of perfecting the products, the provincial budget annually allocates funds to support the subjects. Specifically, purchasing machinery and equipment for production, harvesting, preliminary processing, processing, packaging and preserving products; testing food safety indicators, nutritional indicators; building and applying advanced quality management systems; building electronic information pages to introduce products, sell online; designing packaging, product labels, registering codes, barcodes, electronic stamps (traceability), applying traceability systems; building product stories... In addition, OCOP products are supported with costs for participating in fairs and exhibitions inside and outside the province, introducing, promoting and selling OCOP products.

In 2024, the province will allocate more than 10 billion VND to support product development entities. In 2025, of the nearly 20 billion VND spent on the program, most will be used to directly support entities in upgrading their products. In addition, each OCOP-starred product will be rewarded by the Provincial People's Committee. A 3-star OCOP product will be awarded 8 million VND from the provincial budget, a 4-star product will be awarded 10 million VND, and a 5-star product will be awarded 15 million VND.

Ms. Nguyen Thi Lan added that the theme of OCOP in 2025 in Khanh Hoa is "Monitoring, evaluating; honoring products and international trade". The goal is to ensure that OCOP products comply with the criteria set by OCOP as well as comply with current regulations. The honoring and rewarding is a motivation and encouragement for the subject to constantly improve and upgrade OCOP products in terms of quality, design and distribution and business methods.

To date, the province has 309 OCOP products with 3 stars or more that are still valid for recognition. Of these, 1 OCOP product has achieved 5 national stars, 2 products have enough points to propose the central government to recognize OCOP with 5 stars, 43 products have achieved 4 stars, and 263 products have achieved 3 stars. In 2025, the province will have 252 products from 109 entities registered to participate in the program. The goal is to have 180 more products achieving OCOP stars.

HONG DANG

Source: https://baokhanhhoa.vn/kinh-te/202504/chuong-trinh-moi-xa-mot-san-phamlan-toa-nhung-gia-tri-ben-vung-7fc6db8/