"Conquering the Sharks" - a handbook for fund raisers

Author Ton Nu Xuan Quyen (left cover) shares about her book at a discussion on December 27, 2024 in Da Nang . Photo: XQ

Ton Nu Xuan Quyen has spent about 13 years starting a business. She also had a successful journey to conquer "sharks".

Understanding the mindset of a startup - especially the necessary support from "sharks" for a young business, the work "Conquering the Sharks" by Ton Nu Xuan Quyen shares almost all of her thinking about the story of raising capital.

Comprehensive and accessible solutions are provided, helping founders solve the difficult problems of raising capital, opening up more opportunities in business development.

The book is also like a practical handbook, suitable for the economic life of Vietnam.

Not only is this book for startups who want to understand how to raise capital and cooperate with investors effectively, it is also knowledge for individual investors who want to understand the psychology and ways of cooperating with startups.

At the same time, the book is also for people working in the fields of finance and business who need updated and practical information about the capital raising process in businesses; small business owners looking for ways to expand and increase the value of their company; or even students of economics, finance, and startups who need basic knowledge about capital raising and business development.

The book, in addition to valuable lessons learned during the author's startup process, also includes the experiences of 40 leading experts, such as Shark Viet, Dr. Ly Quy Trung, Shark Minh Beta... with practical advice and close to the needs of Vietnamese businesses.

The book has 5 parts, including:

5W1H Formula - Method of preparing a fundraising strategy from defining goals to how to effectively conduct fundraising;

68 Frequently Asked Questions and How to Answer Them Convincingly - Provide Confident Answers to Build Trust and Consensus from Investors to List of Potential Funding Channels;

Professional Pitch Deck Template - detailed guide on how to build an impressive pitch deck, from content structure to financial presentation and business valuation;

Accurate and convincing company valuation method...

Source: https://baoquangnam.vn/chinh-phuc-ca-map-cam-nang-cho-nguoi-goi-von-3148733.html