Casper has officially introduced two new generation product lines including EcoWash washing machine and EcoFresh refrigerator at attractive prices.
Specifically, the Eco Wash washing machine product line includes 2 versions of top-loading washing machines (Top Load) and front-loading washing machines (Front Load). These products are equipped with many washing programs, especially the steam washing mode - which only appears in high-end washing machines with prices above 10 million VND. However, Casper has set the selling price for its new product at only 5.99 million VND for the 9 kg model and 5.59 million VND for the 8 kg model.
Casper representative announces the price of its new washing machine product line
Meanwhile, the top-loading version of the EcoWash washing machine line is equipped with 3 capacities of 7.5 kg, 8.5 kg and 9 kg, priced at 3.69; 3.99 and 4.49 million VND respectively. This is considered a competitive price in the household appliance market.
In addition, Casper also introduced two new generation EcoFresh refrigerators, the Multi door (4-door) 430-liter refrigerator priced at 12.99 million VND with the ability to quickly freeze at -32 degrees Celsius and the Side by Side (SBS) 460-liter refrigerator priced at 9.99 million VND.
All products are warranted at home with a 2-year warranty policy for the entire machine for refrigerators and washing machines, and a 12-year warranty for the main parts, the motor and compressor.
Casper's newly launched line of washing machines and refrigerators
Mr. Nguyen Viet Chung - CEO of Casper shared that consumer trends have changed in the past 3 years of the Covid-19 pandemic. We have seen that Vietnamese consumers are choosing to buy value-added products instead of choosing products based on brand. In addition, consumers also tend to choose to buy practical products rather than high-end products.
Meanwhile, customers with low and middle incomes are increasing, their demand for products is high but their income is not enough for them to choose high-end products, so they want a practical, quality product but at a reasonable price instead of buying products equipped with functions they do not need, Mr. Chung added.
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