Can Tho accelerates tourism stimulus, aiming for 7 million visitors

In 2024, Can Tho city tourism recorded many positive indicators: total number of visitors reached more than 6 million, estimated revenue reached 6,300 billion VND, up 15% over the previous year.

This success comes from the close coordination between functional sectors, businesses and the community in preserving, developing culture and renewing tourism products.

Entering the first quarter of 2025, Can Tho continued to maintain its growth momentum with 1.666 million visitors, including more than 800,000 overnight visitors, tourism revenue reaching 1,681 billion VND (up 6% over the same period). These figures show the clear effectiveness of the city's investment, innovation and connection of tourism products.

“Cai Rang Floating Market Culture” - National Intangible Cultural Heritage. (Photo: NGOC HAN)

One of the highlights this year is the maintenance of a series of traditional art programs such as: amateur music, reformed opera, vọng cổ, and skits, serving tourists and local people.

In particular, the "Da Co Cam Thi" program takes place periodically on the last Sunday night of the month at Tay Do Theater; amateur music performances at Ninh Kieu Wharf every Saturday night; music shows on boats at Cai Rang floating market on weekend mornings, etc. have become typical cultural tourism products of the city.

In addition, many new attractive tourism products were also introduced: Con Son eco-tourism with the experience of feeding fish, learning about the process of raising pangasius fish, experiencing community tourism; My Khanh eco-tourism village with the Western specialties festival on the occasion of April 30; Cantho Eco Resort investing in cultural landscapes, serving the needs of relaxation combined with cultural education; Vietravel Can Tho organizing the Cherry Blossom Festival to promote Northeast Asia tourism, etc.

Tourists visit Cai Rang floating market. (Photo: NGOC HAN)

Ms. Le Tuyet Hang (a tourist from Ho Chi Minh City) shared: "My family has traveled to Can Tho many times, but this time there are many new things, especially the river art program such as Don Ca Tai Tu which is very interesting. My children also really enjoy the experience of making traditional cakes and going by boat to explore the garden."

However, the local tourism industry still faces problems such as: some tourist rafts do not operate in accordance with safety regulations; customer service awareness among units is not uniform; connection between destinations, wharves, and river routes is still limited.

Tourists visit Cantho Eco Resort, Can Tho city. (Photo: Ngoc HAN)

Ms. Dao Thi Thanh Thuy, Deputy Director of the Department of Culture, Sports and Tourism of Can Tho City said: "We are implementing synchronous solutions to rectify tourism activities, focusing on inspecting and strictly handling violations, raising awareness of serving tourists, ensuring safety and service quality. At the same time, promoting the connection of tourism routes, diversifying products, training human resources, and accelerating digital transformation in the tourism sector".

Taking advantage of the support from the tourism stimulus program of the Ministry of Culture, Sports and Tourism with the message "Vietnam - Travel to love", Can Tho has actively implemented incentive packages, reduced service prices, organized seasonal festivals and community cultural activities. This is an important opportunity to help Can Tho increase its competitiveness and attract domestic and international tourists.

Crowds of people and tourists at the 2025 Southern Traditional Cake Festival. (Photo: NGOC HAN)

Deputy Director of the Department of Culture, Sports and Tourism of Can Tho City, Dao Thi Thanh Thuy, added: "In 2025, the city will focus on promoting tourism development activities, improving the quality of products and services; at the same time, effectively implementing stimulus programs, promoting and promoting the application of information technology in the entire chain of tourism activities. The goal is to welcome more than 7 million visitors, including about 3.4 million overnight guests, with total expected revenue of 7,000 billion VND".

In addition, the city continues to invest in upgrading tourism infrastructure, improving the landscape and environment, and promoting public-private cooperation in the tourism sector. Training programs, service skills training, digital transformation, and civilized tourism behavior are also being implemented synchronously.

With the right steps, determination of the government and the support of businesses and the community, we believe that Can Tho will soon become a "must-visit" destination for tourism in Vietnam and Southeast Asia.

Source: https://nhandan.vn/can-tho-tang-toc-kich-cau-du-lich-huong-den-moc-7-trieu-luot-khach-post873289.html