Be Group cooperates to bring life insurance closer to customers

Representatives of FWD and Be Group raised their glasses together to celebrate the cooperation that promises to bring great experiences to customers.

Through the first cooperation model in the market between a life insurance company and Vietnam's leading multi-service consumer platform, FWD and be join hands to raise public awareness of life insurance, while helping customers easily access and participate in online insurance products that are simple, easy to understand, easy to buy with just a few simple steps, suitable for the dynamic lifestyle of modern Vietnamese people.

In the first phase of the cooperation, be customers can learn about and participate in the 100% online insurance product "FWD Triple Protection" - a specialized solution that simultaneously protects customers against three critical illnesses: cancer at any stage, stroke and myocardial infarction up to the age of 80. Customers will also soon be able to participate in the product "FWD Modern Women" in the next phase of implementation.

In addition, customers will have the opportunity to learn about diverse insurance solutions, combining protection and long-term investment on the be platform and receive advice from FWD's Financial Consulting team when needed.

Mr. Dau Tien Dung, Deputy General Director of Strategy and Digital Insurance Channels of FWD Vietnam, said: "FWD always focuses on developing Digital Insurance Channels and expanding cooperative relationships to bring customers simple, fast and convenient insurance experiences. Through cooperation with Be Group, we believe that customers will have easier access to easy-to-understand insurance products from FWD to protect their finances and their families, continuing to affirm our commitments and efforts in the journey to change people's perception of insurance."

The cooperation ceremony between FWD and Be Group marks the first combination of life insurance and multi-service consumer platform.

Ms. Vu Hoang Yen, General Director of Be Group, shared: "Becoming a powerful assistant in the daily life of Vietnamese people is the tireless effort of Be Group. To go further, we are always a pioneer in cooperating with many partners to expand the range of products and services, constantly strengthening our open technology ecosystem. The cooperation with FWD is an extension, contributing to perfecting the multi-service consumer platform be with easy-to-understand life insurance products, thereby helping be customers easily access comprehensive health protection solutions for themselves and their families. In the future, Be Group is committed to continuously developing more useful and unique services and products to meet all daily needs of customers".

FWD Group marks its 10th anniversary in 2023. FWD Vietnam was established in 2016 and is a member of the FWD Group. FWD is focused on making the insurance journey simple, fast and convenient, with innovative and easy-to-understand insurance products, supported by digital technology. With a customer-centric approach, FWD is committed to changing the way people feel about insurance.

Be Group Joint Stock Company is a Vietnamese technology company that owns and develops the multi-service consumer platform "be". Since its launch in 2019, the be platform has reached more than 26 million app downloads and is currently processing more than 10 million monthly transactions. Of which, the percentage of customers using more than 2 services on the platform accounts for more than 50%. To date, be has expanded its operations to 28 provinces and cities and is the fastest growing Vietnamese technology company in the transportation service sector. In 2022, the company owned 32% of the ride-hailing market share.

Source link: https://thanhnien.vn/fwd-be-group-hop-tac-dua-bao-hiem-nhan-tho-den-gan-hon-voi-khach-hang-185230609093513852.htm