Korean tourists having fun in Da Lat - Photo: MV
Through the leadership of TPO, cities propose initiatives to enhance promotion and destination branding. From there, there will be connections in tourism activities, aiming to effectively exploit the international market.
According to Mr. Cao The Anh - Vice President of Lam Dong Province Tourism Association, inter-regional linkage activities aim to build a mechanism to promote and build the brand value of a destination beyond the country's borders.
To improve efficiency, each city needs to focus on a most typical product, such as Da Lat developing green tourism to attract tourists.
At the same time, he also recommended that TPO share the consumption behavior of its members, through which cities can grasp the needs and purposes of people to develop appropriate tourism products.
Bringing music into tourism activities is the orientation of Da Lat city in the coming years - Photo: MV
Mr. Nguyen Thanh Thanh, Director of the Department of Culture, Sports and Tourism of Long An province, also said that Long An has built many garden products and river beauty.
Through today's conference is an opportunity to introduce to TPO members the image and tourism brand identity of Long An.
Ms. Seo Ji Ae (TPO Secretariat) suggested that Busan is a typical city in Korea for exploiting tourism combined with work and entertainment...
The city has policies and technology applications to support tourists in the most convenient way to learn about and exploit the city's entertainment venues.
At the conference, the organizing committee also sought delegates' opinions on upcoming initiatives of TPO to support members in developing and connecting to promote local tourism.
Training tourism activities on online platform
The TPO Secretariat proposes to create an online platform tourism operations training program to improve service quality in member countries and regions within a country.
This is considered one of the important contents for regions to be able to "speak a common language" in business, thereby exploiting potential markets more effectively. It is worth mentioning that it will also eliminate areas with low quality of tourism services.
Source
Comment (0)